Displaying items by tag: Fern

The phrase "from the farm to the customer" is often heard in agricultural circles, but Silver Fern Farms is turning that philosophy on its head.

Silver Fern Farms chief executive Keith Cooper says a decision by leading UK supermarket Tesco to replace SFF-branded lamb with a co-branded house product "has a significant upside."

Silver Fern Farms has joined existing partners in the Primary Growth Partnership application led by Beef + Lamb New Zealand and a consortium of commercial companies.