fbpx
Print this page
Friday, 22 October 2021 12:55

Rain helps Aussie machinery demand

Written by  Mark Daniel
Recent rains, decent crops and a government write-back allowance has put a smile on many Australian farmers and machinery dealers. Recent rains, decent crops and a government write-back allowance has put a smile on many Australian farmers and machinery dealers.

While much of urban Australia has its chin on its chest because of Covid, out in the countryside the arrival of rain, decent crops and a government write-back allowance has put a smile back on many farmers and rural supply companies - not least machinery dealers.

A recent report delivered by the Australian Tractor and Machinery Association (TMA) showed that tractor sales for the year 2020 were up 23.6% to 13,639 unites. This heralds the 10th successive year where numbers topped 10,000 units - with a cumulative total of 115,300 delivered over that period. Likewise, sales of combine harvesters were up 25% to 672 machines for the year, while baler sales topped out at 1295 machines - a rise of 37%.

All up, the Australian machinery market is estimated to have delivered AU$3.782 billion in sales. This is made up by tractors at AU$1.396b, combines at AU$439m, balers and hay tools at AU$355m and self-propelled sprayers at AU$450m.

For the first six months of 2021, tractor numbers are up 31% to 9150 units, compared to the 2020 result of 6987. Meanwhile, the 12-month rolling total shows a market of 15,807 machines. Segmentation shows tractors under 60hp have climbed by 29%, while the 200+hp sector, traditionally a barometer of how broadacre and contractors are doing, rose 57% to 1,427 units.

Alan Kirsten, from statistics-collating company Agriview, points out that the distribution channel for agricultural machinery has also changed dramatically over the last decade. Back in 2009, there were 457 'single business' outlets compared to 274 similar outlets in 2021 - a drop of 40%. In contrast, the 300 'grouped business' outlets had risen to 389, a climb of nearly 30%.

In total, the number of outlets in Australia has dropped from 757 to 663 (-12.4%), with the total number of businesses falling from 555 to 3737 over the same period - a slump of 33%.

"Considering that in the late 1970s there were around 2500 outlets in the agricultural machinery distribution chain in Australia, things have changed quite dramatically," Kirsten says.

With buyouts and consolidations continuing to take place at an alarming pace, I would suggest that anything below 650 outlets would make it near impossible to meet demand - even in a more normal year."

He also went on to discuss, when the "gold rush" for farm machinery will end. Kirsten suggests that it will not be any time soon as Covid-related production, component shortages and shipping delays will take at least another 12-months to catch up and meet forward orders.

More like this

Featured

NZ household food waste falls again

Kiwis are wasting less of their food than they were two years ago, and this has been enough to push New Zealand’s total household food waste bill lower, the 2025 Rabobank KiwiHarvest Food Waste survey has found.

Editorial: No joking matter

OPINION: Sir Lockwood Smith has clearly and succinctly defined what academic freedom is all about, the boundaries around it and the responsibility that goes with this privilege.

DairyNZ plantain trials cut nitrate leaching by 26%

DairyNZ says its plantain programme continues to deliver promising results, with new data confirming that modest levels of plantain in pastures reduce nitrogen leaching, offering farmers a practical, science-backed tool to meet environmental goals.

National

Machinery & Products

Tech might take time

Agritech Unleashed – a one-day event held recently at Mystery Creek, near Hamilton – focused on technology as an ‘enabler’…

John Deere acquires GUSS Automation

John Deere has announced the full acquisition of GUSS Automation, LLC, a globally recognised leader in supervised high-value crop autonomy,…

Fencing excellence celebrated

The Fencing Contractors Association of New Zealand (FCANZ) celebrated the best of the best at the 2025 Fencing Industry Awards,…