Mako goes after Raptor
With Ford holding the reins of the ute market since about 2014, it was always going to be a case of when – not if – Toyota NZ would deliver a model to compete.
We all know it’s easy to make money selling cars: get a clever geek to design something using CAD, build it, sell lots, bank the money and live the life of Riley with a bevy of dusky maidens, or toy-boys, in the Cayman Islands. Yeah right!
In reality the lifespan of a car is seven-eleven years, so on the day you drive that new model out of a dealer’s showroom some clever geek is working on a new model that will take four-six years to develop.
As well as creating a new look, incorporating the latest engines and transmissions and paying homage to the newest audio visual technologies, designers are having to pay special attention to handling and comfort as customers become increasingly more critical of these areas.
Once a design has been engineered, pre-production vehicles are handed to test engineers for final refinement, and testing. The Ford test facility at Lommel in Belgium is a good example.
Here a 1.5km test track replicates 100 different potholes and surfaces from 50 countries – speed bumps that can wreck suspensions if taken too quickly, cobblestones from Paris streets, typical Asian monsoon-swept roads with deep ruts, un-made roads that wreck wheel rims and burst tyres….
The diary of a test driver at this facility must include regular visits to an osteopath during the development of a new vehicle. They typically cover 5000 laps of the 1.5km test track during a development cycle, and encounter potholes up to 14cm deep, and at speeds of up to 70km/h. In six months of testing at the Lommel facility they can replicate 10 years of hard driving, or abuse, while using $1.4 million dollars of hi-tech equipment to record their findings.
So next time you hit a pothole on the Desert Road and shake your bones, give a thought for the man from Ford who has probably driven through a replica of the same hole 5000 times – and does it for a living. – Mark Daniel
With the current situation in the European farm machinery market being described as difficult at best, it’s perhaps no surprise that the upcoming AgriSIMA 2026 agricultural machinery exhibition, scheduled for February 2026 at Paris-Nord Villepinte, has been cancelled.
The Meat Industry Association of New Zealand (MIA) has launched the first in-market activation of the refreshed Taste Pure Nature country-of-origin brand with an exclusive pop-up restaurant experience in Shanghai.
Jayna Wadsworth, daughter of the late New Zealand wicketkeeper Ken Wadsworth, has launched an auction of cricket memorabilia to raise funds for I Am Hope's youth mental health work.
As we move into the 2025/26 growing season, the Tractor and Machinery Association (TAMA) reports that the third quarter results for the year to date is showing that the stagnated tractor market of the last 18 months is showing signs of recovery.
DairyNZ chair Tracy Brown is urging dairy farmers to participate in the 2026 Levy vote, to be held early next year.
Beef + Lamb New Zealand (B+LNZ) is calling for nominations for director roles in the Eastern North Island and Southern South Island electoral districts.