fbpx
Print this page
Tuesday, 19 March 2024 09:59

Alliance's Pure South cuts win gold

Written by  Sudesh Kissun
Alliance’s Pure South Handpicked 55 Day Aged Beef ribeye, Pure South beef whole ribeye, Pure South venison five rib rack and Pure South French lamb rack all won gold. Alliance’s Pure South Handpicked 55 Day Aged Beef ribeye, Pure South beef whole ribeye, Pure South venison five rib rack and Pure South French lamb rack all won gold.

Meat co-operative Alliance Group has bagged four gold medals at the Outstanding NZ Food Producer Awards, achieving top honours for every cut entered.

Alliance’s Pure South Handpicked 55 Day Aged Beef ribeye, Pure South beef whole ribeye, Pure South venison five rib rack and Pure South French lamb rack all won gold.

The awards celebrate inspiring Kiwis who harvest, grow and produce New Zealand’s outstanding food and drink. Entries are judged on a range of criteria including aroma, visual appearance, flavour, consistency, quality, sustainability, brand story and packaging.

Alliance chief executive Willie Wiese says the awards reflected the co-operative’s farmers’ dedication to quality and Alliance’s commitment to building a differentiated premium portfolio.

“We are now six years into our journey of steadily expanding our range to provide our farmers with opportunities to partner with us on new products to meet the exacting demands of customers around the world. Our products are getting rave reviews across the globe and we are raising the bar for world-class beef, lamb and venison.”

Judges said the Pure South Handpicked Beef 55 Day Aged Ribeye was “heartwarming”. The cut was described as having, “brilliant caramelisation, intense flavour, great chew and mouthfeel, with marbling and fat adding to the brilliant flavour.”

They “just loved” the Pure South Beef Whole Ribeye, describing it as meat that delivers, tender as butter, beefy with sensational caramelisation and delicious fat.

The Pure South Venison five rib was, “melt in the mouth and tender.” The Pure South French lamb rack was found to be lovely and tender, with a beautiful, sweet lamb aroma, substantial meat ratio to fat, a clean taste and clean fat. 

In November, Alliance’s Pure South Handpicked 55 Day Aged Beef ribeye was named best grass-fed steak and the best ribeye in the world at the World Steak Challenge.

More like this

Meat co-op dilemma

Meat processor Alliance Group's cash-strapped farmer shareholders face a dilemma - either pour more money into the co-operative or risk losing 100% ownership and control.

Alliance cuts a Lorneville chain

Southern meat processor Alliance Group will not be starting its sixth sheepmeat processing chain at its Lorneville meat works in Southland this season.

Editorial: Co-op power!

OPINION: Think co-operatives and some of our biggest agribusiness companies – Fonterra, Zespri, Alliance Group, Silver Fern Farms, Farmlands, LIC, Ballance, Ravensdown and Tatua – come to mind.

Featured

Women 'dominate vet profession'

Females are dominating the veterinary profession worldwide and many farmers are welcoming this change in the composition of the profession, says Britain's Chief Veterinary Officer (CVO) Professor Christine Middlemiss.

High level of herbicide resistance

A five-year randomised survey of herbicide resistance on New Zealand arable farms has found widespread high levels of resistance - with 71% of farms affected in the worst-hit region - South Canterbury.

Editorial: Farm salaries get a boost

OPINION: The recent Federated Farmers / Rabobank 2024 Farming Salaries Report revealed strong growth in farm salaries over the past two years.

Fonterra appoints new CFO

Fonterra has appointed a new chief financial officer, seven months after its last CFO’s shock resignation.

National

Rural GP's inspiring legacy

The legacy of Dr Peter Snow continues to inspire as the recipients of the 2023 and 2024 Peter Snow Memorial…

Off the radar

A year on and the problems created by Cyclones Hale and Gabrielle has largely dropped off the radar of media…

Machinery & Products

GPS in control

In a move that will make harvesting operations easier, particularly in odd-shaped paddocks, Kuhn has announced that GPS section control…