fbpx
Print this page
Friday, 22 December 2023 07:55

JD expects slowdown will lead to drop in demand

Written by  Mark Daniel
Deere & Company says it expects that demand for its agricultural machinery will fall in 2024. Deere & Company says it expects that demand for its agricultural machinery will fall in 2024.

The farm machinery business has been extremely buoyant following the original onset of Covid-19 in mid- 2020.

However, the last few months has seen a marked slowdown in sales, resulting in many previously hard to get models of tractors now available from stock. This situation has been noted by global tractor manufacturer Deere & Company. It announced, in mid-November, an expectation that demand for its agricultural machinery will fall in 2024.

The company also suggests that demand for its agriculture and turf equipment will be down by between 5 and 15% in the US, with a 10% dip in sales likely for Europe. Meanwhile, it’s also anticipating a 5-10% drop in demand for its construction and forestry equipment.

Despite these gloomy predictions, Deere has reported a net income of almost $2.4 billion for the fourth quarter (Q4-2023), up from $2.2 billion in the same period in 2022. The company also noted that net income for the fiscal year 2023 was $10.1 billion – compared with $7.1 billion the previous year.

The financial statement shows that net sales were $13.8 billion for Q4 2023, down from $14.3 billion for the same period last year. Meanwhile, net sales for the year stood at $55.5 billion compared with $47.9 billion in 2022.

The company also noted that production and precision agriculture sales decreased by 6% for the quarter, due to lower shipment volumes that were partially offset by price realisation. Sales of small agriculture and turf equipment were down 13% in Q4, while construction and forestry sales bucked the trend with a rise of 11%.

The company has forecast a lower than expected net income for the 2024 fiscal year of between $7.75 billion to $8.25 billion.

Chairman and chief executive officer of Deere & Company John May said fourth-quarter and full-year results can be attributed to the successful execution of Deere’s smart industrial operating model.

“The value that customers recognise in our industry-leading products and solutions,” he added.

“While our end markets will fluctuate, we are focused on investing in solutions that drive customer value. As evidenced by our guidance for 2024, we are making our company more resilient and better equipped for the future.”

More like this

Massey Ferguson to Add Compact Tractors in ITL partnership

Massey Ferguson has announced a strategic supply partnership with International Tractors Limited (ITL), a manufacturer of low-horsepower and compact tractors, with recognised brands such as Sonalika and Sollis, to expand its portfolio with a new tractor range.

Case IH Wins EIMA Award for Optum Suspension System

With the biannual Italian EIMA machinery Expo less than a month away, Case IH has taken out a Technical Evolution award for the Advanced Vehicle Suspension system available on its Optum 360–440 series tractors.

The Advanced Vehicle Suspension system, available on Optum 360, 390, and 440 models, responds to changing conditions, automatically adjusting how the suspension reacts to absorbs shocks and controlling vehicle movement.

In operation, sensors monitor the vibrations transmitted from the tractor chassis to the operator cabin, allowing the system to adjust suspension damping in real time. The control system incorporates key priorities, such as comfort at lower speeds and stability as speed increases, while also reacting to factors such as lower tyre pressures, where the tyres absorb more of the initial shock.

Case IH said as suspension requirements change throughout the working day, as tractors move between the paddock and road transport, the system manages suspension response in the background as tasks, speeds and conditions change, leaving the operator without the need to make manual adjustments.

Richard Hollins, Optum series tractors global product manager, said: “Pioneering technology must earn its place in the working day. Farmers and contractors will judge an investment by what it delivers, including manageable ownership costs, dependable up-time and the versatility to tackle different jobs. With AVS, we are putting intelligent control to work for comfort and stability, without giving the operator another setting to manage.”

Organised by FederUnacoma, the Italian Agricultural Machinery Manufacturers Federation, the contest has been part of EIMA since 1986, with the Technical Evolution distinction awarded to products that introduce original improvements to solutions already manufactured or patented.

www.caseih.com

MF 7S Mark 2: New 170-245hp Tractor Range Unveiled

Building on the success of the existing Massey Ferguson 7S series, ahead of the upcoming EIMA Show, the manufacturer has announced the arrival of its new MF 7S MARK 2 range, offering six choices from 170 to 245hp, positioned between the current MF 7S and the MF 8S Xtra series.

Featured

National

Machinery & Products