fbpx
Print this page
Friday, 08 April 2016 08:55

Lewis Road choc milk in global competition

Written by 
The chocolate milk is part of a range of flavours. The chocolate milk is part of a range of flavours.

Lewis Road Creamery's Fresh Chocolate Milk has been selected to go head-to-head with the most ground-breaking food products from around the globe.

The Kiwi product will compete at the World Tour by SIAL Awards.

Launched in 2014, the chocolate milk was chosen by a panel of international judges as the country winner for New Zealand and is now put forward into the global final where it will compete for the Supreme Award against 27 other country winners.

The World Tour by SIAL Awards judging panel, made up of food editors from 28 countries, gathered in Paris in early April to assess 84 food products from around the world, grouped by different consumer trends.

According to Tania Walters, the only New Zealand judge at the Awards, the product was chosen because of its originality and the 'match made in heaven' combination of two premium products.

"The judges all agreed that Lewis Road's originality lies in the collaboration between two existing products, each made from the very best NZ ingredients," says Walters.

"Launched into a stagnant category with a very small marketing budget that caused an unpredictable response, this flavoured milk continues to shine as a great example of cross-pollination between two trusted premium brands."

Peter Cullinane, founder of Lewis Road Creamery, says he is honoured their chocolate milk is representing New Zealand on the world stage.

"We are absolutely thrilled to be recognised in this way at such a prestigious event," he says.

"Our mission has always been, and always will be, to produce world-class dairy products right here in New Zealand and this recognition proves that we are indeed delivering on that promise."

Held every two years, the World Tour by SIAL Awards are the largest of their kind and are part of the SIAL Paris Exhibition which showcases the most ground-breaking food industry products from around the globe.

The World Tour by SIAL Supreme Award winner will be announced at the SIAL Paris Exhibition which takes place from October 16 - 20 in Paris.

More like this

Opinion divided

OPINION: Boutique milk company Lewis Road Creamery’s latest offering to mark Matariki is unfairly facing heat from certain quarters of Māoridom, who are opposed to any commercialisation of all things Māori.

Specialty butter comes home

Specialty butter made from New Zealand grass-fed milk is now available locally after sales success in the US over the past two years.

Featured

Dairy sheep and goat turmoil

Dairy sheep and goat farmers are being told to reduce milk supply as processors face a slump in global demand for their products.

Hurry up and slow down!

OPINION: We have good friends from way back who had lived in one of our major cities for many years.

Editorial: Passage to India

OPINION: Even before the National-led coalition came into power, India was very much at the fore of its trade agenda.

National

Govt urged to reduce ETS units

The Climate Change Commission wants the new Government to reduce NZ Emissions Trading Scheme (ETS) auction volumes as son as…

Dairy sheep, goat woes mount

Dairy sheep and goat farmers are being told to reduce milk supply as processors face a slump in global demand…

Machinery & Products

All-terrain fert spreading mode

Effluent specialists the Samson Group have developed a new double unloading system to help optimise uphill and downhill organic fertiliser…

Can-Am showcases range

Based on industry data collected by the Motor Industry Association, Can-Am is the number one side-by-side manufacturer in New Zealand.