fbpx
Print this page
Wednesday, 01 September 2021 11:00

Taste trickery?

Written by  Milking It
Taste trickery?

The world's fourth largest dairy company Danone is spending more money to spruce up its vegan dairy offerings in a bid to boost sales.

It plans to launch new technology: 'plant-based 2.0' under the company's current plant-based milk brands as Silk NextMilk and So Delicious Wondermilk in the US, and Alpro Not Milk in Europe.

Danone says it wants to make key improvements to the taste and texture of its products so that they appeal to the majority of consumers who don't currently purchase plant-based milk beverages.

It points out that 60% of consumers are still not buying vegan milk products, the barrier being primarily product taste and product texture.

More like this

Cuddling cows

Cuddling cows

OPINION: Years of floods and low food prices have driven a dairy farm in England's northeast to stop milking its cows and instead charge visitors to cuddle them.

Bikinis in cowshed

Bikinis in cowshed

OPINION: An animal activist organisation is calling for an investigation into the use of dairy cows in sexuallly explicit content posted on social media and adult entertainment subscription site OnlyFans.

Dairy unity

OPINION: A last-minute compromise ensured that the election of the new Federated Farmers national dairy chair wasn't a repeat of the Super 15 rugby final - Canterbury versus Waikato.

That old chestnut

OPINION: Just as it's healthy for cockies to get out of the shed and off the farm occasionally to get a fresh perspective, Milking It reckons some academics would benefit from spending a few days in the real world.

110,000 visitors!

OPINION: It's official, Fieldays 2025 clocked 110,000 visitors over the four days.

Popular Reads

Featured

Editorial: Sensible move

Editorial: Sensible move

OPINION: The Government's decision to rule out changes to Fringe Benefit Tax (FBT) that would cost every farmer thousands of dollars annually, is sensible.

National

Machinery & Products