fbpx
Print this page
Tuesday, 10 September 2013 16:20

Customers remain unfazed claims Fonterra

Written by 

FONTERRA’S RECENT botulism scare has not dented customer confidence, says chairman John Wilson.

 

Demand for Fonterra products remains strong on Global Dairy Trade (GDT) auction, he says. “The feedback we are getting from customers is they want to see Fonterra doing exactly what it has done,” he told Rural News.

Fonterra achieved its highest-ever monthly revenue from the GDT auction in August, selling 109,664 metric tonnes, worth $685 million. Its August GDT sales volume was up 27% on the same time last year, and revenue up 107%.

Higher forward contract prices for Fonterra commodities secured on GDT prompted the co-op last week to raise its 2013-14 season forecast payout by 30c to $8.12/kgMS. It comprises a milk payout of $7.80/kgMS and a forecast dividend payout of 32c/share.

Wilson points out that the botulism scare – found to have been a false alarm in new tests ordered by MPI – was handled well by the co-op, but there may be room for improvement. 

“With hindsight, we could have had more fluent management and our messaging could have been bit more clear,” Wilson says. “But everyone must understand it was a complex recall involving multi companies which had used the whey protein in multi products.”

Fonterra’s board is reviewing the way the botulism scare was handled by the co-op.  Wilson says the reviews will ensure “if the same situation arises, we can do better”.

But Wilson points out GDT customers remain confident in the co-op’s ability to supply safe, quality commodities. Forward sales contracts for October to January remain strong.  “Current market views support commodity prices remaining at historically high levels longer than previously forecasted.”

Federated Farmers Dairy chairman Willy Leferink says “a roller-coaster month to forget” for Fonterra has ended on a high with the payout announcement.

 “It has been a hellishly tough month for Fonterra but this revision underlines that the fundamentals of the New Zealand dairy industry remain strong. New Zealanders should rejoice that the immediate financial damage from the recall, and market access issues elsewhere, will not dent the economy.  With an eye to the future… we cannot afford a repeat of this month’s problems, but right now, this confidence in the dairy industry is a huge relief.”

While Fonterra has lifted the farmgate milk payout by 30c, it has not increased the advance rate of $5.50/kgMS to farmers.

With only four weeks into the co-op’s financial year, there were a number of uncertainties, Wilson says.

Fonterra will this month provide an update on its business performance and its 2012-13 annual results.

More like this

Fonterra vote

OPINION: Voting is underway for Fonterra’s divestment proposal, with shareholders deciding whether or not sell its consumer brands business.

Featured

$2b boost in NZ exports to EU

New Zealand’s trade with the European Union has jumped $2 billion since a free trade deal entered into force in May last year.

US tariffs hit European ag machinery markets

The climate of uncertainty and market fragmentation that currently characterises the global economy suggests that many of the European agricultural machinery manufacturers will be looking for new markets.

Tributes paid to Jim Bolger

Dignitaries from  all walks of life – the governor general,  politicians past and present, Maoridom- including the Maori Queen, church leaders, the primary sector and family and  friends packed Our Lady of Kapiti’s Catholic church in Paraparaumu on Thursday October 23 to pay tribute to former prime Minister, Jim Bolger who died last week.

National

Machinery & Products