Faking it
OPINION: Demand for red meat is booming, while it seems the heyday of plant-based protein is well past its 'best before' date.
OPINION: They say nothing is as good as the real thing - and this seems to be the case for fake meat company Beyond Meat.
Reports show it has become one of the most 'shorted' companies on the US stock market as investors fret over weaker-than-forecast sales and scepticism grows over the plant-based 'meat' boom.
Short sellers - who make money on share price falls - have piled into the stock.
Short positions on Beyond Meat shares have increased 40% since late October, when the California-based company issued a revenue warning.
The ballooning bets against Beyond Meat come amid rising uncertainty about the growth in plant-based meat: Data from the US and UK show that sales, which soared in 2020, flattened out in 2021.
Although US retailers' sales of plant-based meat grew 1.6% in December, numbers fell between March and November, taking total revenues for the year down 0.5%.
Specialist agriculture lender Oxbury has entered the New Zealand market, offering livestock finance to farmers.
New research suggests Aotearoa New Zealand farmers are broadly matching phosphorus fertiliser use to the needs of their soils, helping maintain relatively stable nutrient levels across the country’s agricultural land.
Helensville farmers, Donald and Kirsten Watson of Moreland Pastoral, have been named the Auckland Regional Supreme Winners at the Ballance Farm Environment Awards.
Marc and Megan Lalich were named 2026 Share Farmers of the Year at last night's Canterbury/North Otago Dairy Industry Awards.
William John Poole, a third year Agribusiness student at Massey University, has been awarded the Dr Warren Parker and Pāmu Scholarship.
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