fbpx
Print this page
Tuesday, 03 February 2015 08:22

Pink bales colour the heartland

Written by 
Agpac's pink bales Agpac's pink bales

Crop packaging company Agpac says its use of coloured silage and hay bales to raise awareness of breast cancer in rural communities is catching on in other countries.

 The bales (pink for silage, pink and black for hay) are intended to get people talking about women’s health, especially breast cancer prevention.

Agpac general manager Chris Dawson says his company worked with its overseas suppliers to develop the packaging.

The company donates a percentage of sales of the pink products to Sweet Louise, which supports Kiwi women with secondary breast cancer, and their families.

“The limited supply of the pink silage wrap and pink and black netwrap we had this
year sold well,” Dawson says. “Farmers, contractors and rural newspapers have picked up the story. [It’s] been very gratifying. Thanks to this positive response we will expand the programme next year.”

Agpac asked contractors buying the pink wrap to supply it to farms near major roads so the pink bales would stand out.

Te Awamutu contractor Maurice Forkert says the pink was popular with his dairy farmer clients and especially their wives. “It was all sold by word of mouth. One farmer wasn’t so keen at first, but his daughter insisted and he came around.”

Sweet Louise, a charitable trust, offers counselling and emotional support, haircuts, wigs and hats, and helpers who do chores around the home.

Chief executive Fiona Hatton says she is thrilled at Agpac’s help, especially in regions otherwise hard to reach.

An Israeli company Tama Plastic Industry, supplied the pink and black striped netwrap, and Swedish company Trioplast supplied the pink bale wrap.

“Agpac’s Australian parent company Tapex has picked up the idea and is promoting breast cancer awareness in rural communities there,” Dawson says. “Tama is rolling out its pink and black netwrap in Europe and Israel.”

The company says it intends to add a blue bale wrap to raise awareness of men’s health and prostate cancer in support of Prostate Cancer Foundation NZ.

More like this

How to make perfect silage

Creating perfect silage is both a science and an art, and it all begins with the right tools, according to machinery maker Claas.

When compaction is a good thing

Good silage starts by cutting the crop at the correct growth stage, followed by reducing moisture content, chopping to a consistent length, then stacking in a clamp.

Making high quality silage

It is impossible to produce high quality silage from low quality pasture, no matter how good the fermentation is.

Featured

Langfords crowned Share Farmers of the Year

As the New Zealand Dairy Industry Awards night unfolded, it became evident that Waikato’s Thomas and Fiona Langford were the frontrunners for the biggest prize of the night – the 2025 Share Farmers of the Year award.

ANZCO Foods' net profit plunges

Meat processor ANZCO Foods’ net profit has plunged on the back of lower market returns which squeezed margins and impacted business performance.

Editorial: Forest for the trees?

OPINION: Most people will be aware of the Government's plans to boost coal, oil and gas production to meet energy requirements.

National

Machinery & Products

Iconic TPW Woolpress turns 50!

The company behind the iconic TPW Woolpress, which fundamentally changed the way wool is baled in Australia and New Zealand,…