increase font size
Peter Nation.
As the New Zealand Agricultural Fieldays gets underway this week the chief executive of the organisation running it says there is optimism in the dairy sector.
Peter Nation says while the last two seasons have not been good for the dairy industry, he senses things are looking up for the sector. He points to positive stories in the media and the industry producing innovative new products, notably the mozzarella cheese made by Fonterra.
“Comparing it with last year, we now have a tick in front of the dairy payout, sheep and beef are ok and overall the agricultural industry is in pretty good shape compared with what it was twelve months ago.
“It’s obvious that in the ag industry a bit of adversity makes them very quick at being able to think on their feet and look for improvement. We have seen this with kiwifruit, wine and pipfruit and it’s the same with the dairy industry.”
Nation says there is a lot of interest from overseas: of the 20 countries attending, eight have their own sites including the Chinese, Irish and British.
“UK Trade and Investment is back after nearly 17 years absence as an exhibitor. In the early days they had their own pavilion. We met with them last year in the UK and managed to lure them back. They seemed to be keen to reach out to this part of the world,” Nation says.
China is bringing two trade delegations – one farmers and the other agritech people. Also coming is the general manager of DGL which runs a huge agritech event in Hanover, Germany. Nation says the DGL representative has heard about Fieldays and now wants to see it for himself with a view to the two organisations working together.
“Last year we signed an agreement with the organisers of the National Ploughing Championships in Ireland to formalise our cooperation. With our blessing they have modelled their innovation centre on ours. In the long term we could end up sharing our innovation entries which would be great,” he says.
Nation says all this activity points to the fact that Fieldays is now recognised worldwide as a major agricultural event. 300 media from NZ and other countries will attend.
This year’s Fieldays will feature a Rural Advocacy Hub - bringing together various rural organisations who are advocating for farmers and championing their interests as one team, under one roof, for the first time.
OPINION: The Hound notes that the Taxpayers’ Union recently revealed that the Ministry for Primary Industries (MPI) spent more than $125,000 for its presence at this year’s Mystery Creek Fieldays.
Once again, the sharp minds at St Paul’s Collegiate School in Hamilton were the 2023 Young Innovators of the Year Winners at this year’s Fieldays.
Once again, the sharp minds at St Paul’s Collegiate School in Hamilton were the 2023 Young Innovator of the Year Winner at Fieldays.
OPINION: The future of agricultural innovation is reliant on the sector being more open with its data.
OPINION: The recent Federated Farmers / Rabobank 2024 Farming Salaries Report revealed strong growth in farm salaries over the past two years.
The low unemployment environment is one of the key factors driving on-farm salaries higher over the past 24 months, says Rabobank general manager for country banking Bruce Weir.
Fonterra has appointed a new chief financial officer, seven months after its last CFO’s shock resignation.
A seminar on rural dispute resolution has been organised at Lincoln University, Christchurch this month.
The legacy of Dr Peter Snow continues to inspire as the recipients of the 2023 and 2024 Peter Snow Memorial Awards were announced at the recent National Rural Health Conference.
One of Fonterra’s global customers, Mars is launching an ambitious sustainable dairy plan to work with dairy farmers and cut emissions by 50%.
OPINION: This old mutt well remembers the wailing, whining and gnashing of teeth by former West Coast MP and Labour…
OPINION: Your canine crusader gets a little fed up with the some in media, union hacks, opposition politicians and hard-core…
