Friday, 17 May 2013 15:45

India trip pays off

Written by Pamela Tipa

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A business trip to India, organised by ANZ Bank, has generated new business for several primary produce customers who took part.

Late last month ANZ took 13 New Zealand businesses, including meat, dairy, wine, fruit and juice exporters, on an eight-day trip to India – a key destination for New Zealand businesses looking to expand.

The group visited Delhi, Mumbai and Bangalore, and attended 109 meetings with prospective buyers, customers, business partners and Kiwi companies already working in India. Business workshops were held by ANZ India, NZTE, the New Zealand High Commissioner to India, KPMG and AZB Partners.

"The goal was to give customers a better understanding of how to do business in India and connect them with ANZ's networks in India that will help them expand their business into this enormous market," says Sunil Kaushal, ANZ Head of India Relations.
"Already the new connections have paid off for several customers, who have secured new orders for their produce, while others built relationships that are expected to lead to more export orders."

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