Number of women in global meat industry workforce drops
A new independent global report commissioned by Meat Business Women shows a rise in women’s representation in senior leadership roles in the meat industry over the past three years.
A global campaign has been launched in New Zealand to challenge perceptions of careers in the meat industry, highlight female role models and encourage more women to join the sector.
‘She Looks Like Me’ Aotearoa will showcase the breadth of roles and career options that exist in the meat supply chain and launches with the ‘Day in the Life’ video of Cromwell butcher Jayne McMillan.
“When I started in the industry 27 years ago there were no women on the processing floor and they were largely confined to administration roles. Through hard work, passion and resilience I now own and operate a boutique butchery and delicatessen where I am CEO, human resources manager, accountant, butcher, packer, customer service representative and more,” McMillan says.
“I am proud to share my meat industry story through the ‘She Looks Like Me’ campaign, and urge any women to consider this sector. There is a role for everyone, from technical, butchery or trimming through to marketing, procurement, and leadership - your opportunity for growth is endless. Take the leap. I am living, breathing proof of where that first step can take you.”
The campaign follows New Zealand’s commitment to getting more women into the meat sector following the ‘Gender Representative in the Meat Sector 2020’ report which showed that women account for 36% of the industry’s global workforce.
The campaign aims to challenge stereotypes about working in meat and put a human face to the sector at a time when it faces increased public scrutiny and pressure to become more diverse.
“Many people still think working in the meat industry means being a farmer or working on the production line – and they often think it means being a man. By championing real women who work in our sector, ‘She Looks Like Me’ will shine a light on the meat industry in a way that’s never been done before, giving it a human – and female – face and showing the career options that exist,” says Laura Ryan, global chair of Meat Business Women which created the campaign.
“Visibility is a significant hurdle and one our industry needs to overcome. To see is to be seen and the ‘She Looks Like Me’ campaign paves the way to address this,” says Abigail Delaney, co-chair of Meat Business Women New Zealand.
“We are committed to championing the achievements of the inspiring and influential women within the meat sector. Jayne is a shining example of how far this industry can take your career,” says co-chair Julia Gardner.
Businesses and individuals within the industry are encouraged to download the digital resources from the MBW website, share the campaign videos and post their own content using the #SheLooksLikeMe hashtag.
Females are dominating the veterinary profession worldwide and many farmers are welcoming this change in the composition of the profession, says Britain's Chief Veterinary Officer (CVO) Professor Christine Middlemiss.
A five-year randomised survey of herbicide resistance on New Zealand arable farms has found widespread high levels of resistance - with 71% of farms affected in the worst-hit region - South Canterbury.
OPINION: The recent Federated Farmers / Rabobank 2024 Farming Salaries Report revealed strong growth in farm salaries over the past two years.
The low unemployment environment is one of the key factors driving on-farm salaries higher over the past 24 months, says Rabobank general manager for country banking Bruce Weir.
Fonterra has appointed a new chief financial officer, seven months after its last CFO’s shock resignation.
A seminar on rural dispute resolution has been organised at Lincoln University, Christchurch this month.
OPINION: This old mutt well remembers the wailing, whining and gnashing of teeth by former West Coast MP and Labour…
OPINION: Your canine crusader gets a little fed up with the some in media, union hacks, opposition politicians and hard-core…