For over 30 years, Rural News Group has built a loyal following among New Zealand farmers.
Rural News is delivered to all farmers nationwide and is a complete farming publication, offering something of interest for every farmer. Unlike other farming newspapers, Rural News is also delivered to ALL registered Rural Contractors, thus reaching all businesses involved in working the land.
Every issue of Rural News has the latest news, market updates, animal health developments, management profiles, machinery news and no-nonsense commentary including the Hound column and Edna cartoon.
Rural News is the best read rural newspaper as measured by the print industry benchmark, the Nielsen Media Research National Readership Survey.
Nielsen CMI Rural Survey 2022: Commercial Farmers are big users of Rural Print (88%) and, crucially, they trust Rural Print, which in turn influences their thinking and behaviour (e.g. 73% will call or visit a website to find out more about products/services they’ve read about in a rural publication).
National Distribution Frequency: 26 times a year (twice monthly)
Rural News reaches all farmers with 76,500 copies printed by Inkwise and distributed by Reachmedia. |
Dairy News has the dairy market completely covered. Twice a month Dairy News is circulated to 26,510 (ABC Audit) dairy farm owners, managers, sharemilkers and workers.
As the only A3 publication read by the sector, Dairy News is the big news in the industry, offering content of interest to every farmer – news, markets, opinion, animal health, management, opinion and machinery using the same proven style and editorial team as all Rural News Group publications and website, www.ruralnews.co.nz, which gives farmers daily updates of on all aspects of dairying.
Every issue, Dairy News has more experienced journalists -- local and international -- working to inform dairy farmers and bring them news its competitors are too scared to chase.
It is the only dairy publication that can claim to be both independent and kiwi owned.
Dairy News is rated as the best-read dairy magazine in the country.
Nielsen CMI Rural Survey 2022: Commercial Farmers are big users of Rural Print (88%) and, crucially, they trust Rural Print, which in turn influences their thinking and behaviour (e.g. 73% will call or visit a website to find out more about products/services they’ve read about in a rural publication).
National Distribution Frequency: 25 issues a year (twice monthly except December & January).
Distributed to all dairy farmers
Dairy News covers the entire dairy farmer market with 25,400 copies printed by Inkwise and distributed by Reachmedia. |
Introducing Hort News, a new national publication serving the needs of our booming horticulture sector. Distributed with the leading national farming publication Rural News, Hort News is delivered to all key horticulture regions nationwide. It is the complete solution for readers and advertisers, covering every aspect of the wider horticulture industry – news, agribusiness, management, markets, machinery and technology.
Nielsen CMI Rural Survey 2022: Commercial Farmers are big users of Rural Print (88%) and, crucially, they trust Rural Print, which in turn influences their thinking and behaviour (e.g. 73% will call or visit a website to find out more about products/services they’ve read about in a rural publication).
National Distribution Frequency: 6 times a year (bi-monthly)
Circulation: 10,000 |
For 24 years Getting the Basics Right has brought farmers the latest in best-practice farm management thinking, with articles by the best writers & experts in the industry. It's the only glossy dairy publication that reaches the entire market.
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New Zealand Winegrower has been the definitive journal of the New Zealand wine sector for more than 20 years. It is owned by the grape growers and winemakers of the country, through their national organisation, New Zealand Winegrowers.
As one of the most important export industries in New Zealand, the wine sector has had a meteoric rise. From Sauvignon Blanc to Syrah, Pinot Noir to Chardonnay, our wines are taking the world by storm.
Enabling that to happen are the people who grow the grapes, the winemakers who produce the wine, the scientists who lead the world in wine-related research, the marketers who promote the wine and the industries who support the sector.
There are literally thousands of individuals who play a part in the production of our world-renowned wines and the majority of them read New Zealand Winegrower.
With a team of informed reporters, spread from Auckland to Central Otago, New Zealand Winegrower is the one stop for all the latest news and information.
Produced bi-monthly, the journal has a strong regional focus, providing up to the minute information on what is happening out there where the wine is being created. New techniques, research, practical advice, sustainability, marketing and local and export markets are all covered within the journal.
If you want to reach anyone within the wine sector, then New Zealand Winegrower is the most effective way to do so. Highly regarded, it is the only "official" magazine of the New Zealand Wine Industry. |
ONLINE ADVERTISING There are a variety of online advertisements available on Rural News Group website and the weekly newsletter. Tile and Banner ads appear on the Home page and on all Rural News and Dairy News webpages
Website Stats: 102,000 page views (per month averaged over a year) 74,000 visits (70% from mobile) (per month averaged over a year) 4,568 e-newsletter subscribers (weekly e-newsletter)
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MEDIA KITS
Download 2024 attachments: Dairy News 2024 Rural News 2024 Hort News 2024 NZ Winegrower 2024 Getting the Basics Right 2025 Online Media Kit 2024 Dairy News 2025 Rural News 2025 Hort News 2025 NZ Winegrower 2025