Displaying items by tag: Silver Fern Farms

New Zealand must continue to educate Chinese consumers about the unique qualities of its red meat products and how they differ from competitors, says Silver Fern Farms chief executive Dan Boulton.

The next phase of the Taste Pure Nature campaign has been launched in Shanghai, China.

OPINION: The Hound hears that tension was in the air at the recent Silver Fern Farms AGM, with the board reportedly dazed and confused at why their CEO would continue to hammer farmers to lower their emissions in perpetuity, without being able to state a dollar value for any of the touted premiums.

Despite Silver Fern Farms (SFF) posting a $21 million loss last season, chief executive Dan Boulton believes that better days are coming.

Variable weather conditions across the country are being blamed for the slow start to the meat processing season.

OPINION: It's time to fight back against Silver Fern Farms’ emissions agenda.

Meat exporter Silver Fern Farms Ltd has told farmer suppliers that its proposed scope 3 emissions reduction targets won’t pick on individual farms.

OPINION: Silver Fern Farms is at a crossroads.

Silver Fern Farms chief executive Dan Boulton predicts that 2025 will be a better year for farmers.

OPINION: The Hound hears that a slickly choreographed Silver Fern Farms roadshow went astray recently when faced with fired up farmer feedback in Kurow.