Monday, 16 March 2020 08:52

Boost to get more people into hort careers

Written by  Peter Burke
Di Holloway. Di Holloway.

The Bay of Plenty now has a newly established Education Coordinator to increase the number of locals employed by the horticultural sector to ensure its sustainability.

Traditionally, the Bay of Plenty’s horticultural industries have had limited resources to enhance the perception of the sector as a career option. This has now changed through additional funding from the Provincial Growth Fund (PGF), allowing more exposure of the wide range of businesses and opportunities available to those who have a potential career in the horticulture industries. 

The Education Coordinator roles are a partnership between the Provincial Growth Fund and Horticulture New Zealand with $1.1 million being invested by the PGF in six horticulture career coordinators across New Zealand to increase people capability and fill jobs within the industries.

Di Holloway is the new co-ordinator in the BOP. Before coming into the role, she was a teacher at Te Puke High School and before that a kiwifruit grower.

Horticultural industries such as kiwifruit are expanding rapidly. Sales of kiwifruit generated $2.6 billion in 2019 and are expected to grow to $4 billion in 2027. In order to meet demand for this growth, Holloway says she will expand on the industry’s current activities such as Cultivate your Career, Future Leaders and BOP Young Fruit Grower competition. 

“One important part of my role is to identify potential students and link them into horticulture. There are a range of ways to do this, from connecting with employers and educational and training institutions in areas such as the Eastern Bay or the Innovative Horticulture Project at Katikati College. Another way is to connect with career advisors and students and make them aware of the career opportunities that the horticulture industries offer,” she says.

Holloway says that her work is not restricted to students. She says there are lots of people wanting a change in career or have got a taste of the industry as a seasonal worker.

“It’s great to show the very wide range of opportunities available in the horticulture industries which caters to people’s different interests.”

More like this

Seasonal worker facility opened

A new state of the art accommodation facility for RSE or temporary overseas workers at a large Māori kiwifruit orchard in the Bay of Plenty has been opened by the Minister of Māori Development, Nanaia Mahuta.

Vege crops at risk of rotting

Fruit and vegetable growers are warning their produce will be left unpicked and rotting in the fields unless the Government approves urgent visas for overseas workers.


MPI lost touch

MPI boss Ray Smith says with the advent of the climate change proposals and the new essential fresh water regulations,…

Farmer fined for bovis breach

Failure to follow directives not to move stock because of the Mycoplasma bovis threat and breaking NAIT rules has landed…

$8 on the cards?

An $8-plus milk price for Fonterra farmers this season could be on the cards.

Machinery & Products

Real handy in all situations

Listening to customers across all sectors of agriculture helps the Handypiece team design and engineer options to make its unit…

Film binding now available

The Kuhn VBP 3100 series variable chamber baler-wrapper combination can now be equipped with the patented Kuhn Twin-reel film binding…

» The RNG Weather Report

» Latest Print Issues Online

The Hound

Bad look

OPINION: Your canine crusader reckons something smells really iffy about the move by Beef+Lamb NZ directors to sack the independent…

Out of touch

OPINION: This old mutt has always thought the people who inhabit the nation’s parliament are a weird bunch with very…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter