Tuesday, 08 April 2025 09:55

Fieldays 2025: 90% of exhibition sites sold

Written by  Sudesh Kissun
Fieldays favourites like the Rural Advocacy Hub, the Forestry Hub, the Careers & Education Hub and the Health & Wellbeing Hub will return. Fieldays favourites like the Rural Advocacy Hub, the Forestry Hub, the Careers & Education Hub and the Health & Wellbeing Hub will return.

With two months until National Fieldays at Mystery Creek, organisers say 90% of sites have been booked by exhibitors.

A diverse range of exhibitors, from large corporates to local agribusinesses, have bought sites, says New Zealand National Fieldays Society acting chief executive Taryn Storey.

Following a board directive, 2025 exhibitor rates have been only "CPI adjusted" while entry prices remain the same, says Storey.

Fieldays favourites like the Rural Advocacy Hub, the Forestry Hub, the Careers & Education Hub and the Health & Wellbeing Hub will return. Competitions and demonstrations include the 50th anniversary of the farmous tractor pull, fencing and excavators.

A new feature is the drone zone featuring latest agricultural drone technology, career opportunities and live demonstrations of on-farm drone applications. At the media briefing Storey also put out a call for volunteers to help run the four-day event.

Organsers are currently 48 people short of the 150 required every year to run Fieldays. The minimum age to volunteer for Fieldays is 16.

Storey says like other organisations, they have also struggled to attract volunteers this year.

"We do need the help of volunteers to run the event safely," she says.

Asked about the number of visitors expected at this year's event, Storey says she won't be making predictions.

She pointed to the 2024 Fieldays survey, University of Waikato Economic Impact Report, which shows 106,000 people passed through the gates last year - 45% female and 52% male.

Of the total visitors, 52% were between 30 and 59 years old. The top three reasons for attending Fieldays were: good deals, purchasing products or services, and researching information on products and services.

More like this

Can-Am Unveils Outlander Electric ATV at Fieldays

Last month's National Fieldays was an important event for Canadian manufacturer Can-Am, as it unveiled its first electric ATV, the Outlander, adding extra option to the new Defender HD11 and Defender MAX HD11 line-up.

New Broom

OPINION: The old saying 'a new broom sweeps clean' doesn't always hold up, if you ask the Hound.

Featured

Ballance Urges Farmers to Plan Ahead for El Niño

With forecasters advising El Niño conditions will develop through winter and strengthen into spring and summer, Ballance Agri-Nutrients is encouraging farmers and growers to think ahead about nutrient planning and be prepared to work around challenging weather conditions.

Why 'Fork to Farm' Beats Farm to Fork, Expert Says

In the past, much has been made of the concept of farm to fork, but an Australian expert in food science and marketing with experience in the dairy industry, Dr Angeline Achariya, says the reverse of this slogan is critical to win modern day consumers.

National

Machinery & Products

» Latest Print Issues Online

The Hound

'LinkedIn Greens'

OPINION: The same mainstream media muppets that brought you Jacindamania in 2017 have been flat out pimping for the Opportunities…

UK Warning

OPINION: Your old mate reckons the atrocious way farmers in the UK are treated by their lords and masters in…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter