Tuesday, 24 February 2026 12:55

NZPork Urges Government to Protect Productive Rural Land in Planning Reform

Written by  Staff Reporters
NZPork chief executive Brent Kleiss. NZPork chief executive Brent Kleiss.

NZPork says the Government needs to strengthen its proposed planning laws to ensure New Zealand's pig farmers can continue to produce pork.

Brent Kleiss, chief executive of NZPork, says that while his organisation supports the intent of the Planning and Natural Environment Bills, there are still areas where the legislation needs to do more to protect productive rural land.

"We want to see a system that recognises food production as a core and enduring purpose of rural land," Kleiss says.

“New Zealand pig farmers work hard to produce 100% locally born and raised pork, meeting high animal welfare and environmental standards."

However, he says that more than 60% of the pork consumed within New Zealand is imported and much of that imported pork is produced to lower standards.

"We need legislation that ensures our farmers can keep doing what they do best, while protecting the quality and safety of the food on our plates," he says.

Kleiss says the Bills' success will depend on clear, consistent national direction.


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“Decisions made at the top will shape land use for decades. Strong guidance is welcome, but safeguards are essential to prevent frequent or politically driven changes that could undermine farmers’ ability to plan, invest and operate.”

NZPork is urging the Government to make sure permitted activity rules genuinely enable farmers to operate without unnecessary red tape, and that biosecurity and essential water use for animal health are explicitly protected.

A key focus for NZPork is reverse sensitivity, making sure new developments like housing or businesses don’t interfere with established farms.

“Farming comes with realities that are part of everyday life on the land,” Kleiss says.

“Planning rules should recognise that and make it clear that farmers can carry on their work without unnecessary obstacles. This was recommended in the Government’s Expert Advisory Group report.

NZPork is urging the Government to make sure permitted activity rules genuinely enable farmers to operate without unnecessary red tape.

“Our pig farmers are proud to supply New Zealanders with high-quality, safe and sustainably produced pork.

“The changes we are advocating will give them the confidence and clarity they need to keep doing that, while supporting balanced, practical outcomes for the environment and rural communities.”

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