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President NH Agriclture Carlo Lambro & WFO President Evelyn Ngukela.
Carlo Lambro, president of New Holland Agriculture, spoke in late June at the general assembly of The World Farmers Organisation, at Expo Milan 2015.
This addresses issues of sustainable farming, the role of mechanisation in feeding the planet’s population and the implications of a forecast rise to 9 billion people by 2050.
Lambro spoke of New Holland’s dual approach in seeking to maximise efficiency and productivity in mature markets, while exploiting opportunities to expand mechanised farming with new machines to meet local needs in developing countries.
For example, Africa has 60% of its people in agriculture, but this generates only 16% of GDP.
Lambro said the NH Clean Energy Leader strategy, adopted in 2006 includes the Energy Independent Farm Concept that removes reliance on fossil fuels, in favour of ‘grow your own’. In this model solar, wind and biomass generate energy to power farms and their machinery.
“I am proud to share the projects of New Holland, which are designed to give farmers the recognition they deserve,” Lambro said. “[We provide them] with the best available technologies to do their work in a safe and sustainable manner.”
Creating a great deal of enthusiasm at Agritechnica, the T5.120 ‘Il Trattore’ styling concept tractor was celebrating the legacy of research and development, engineering, and design expertise, with the concept bearing a striking green and red colouring and styling inspired by the original first Fiat tractor, the Fiat 702 and the ‘Made in Italy’ logo.
First unveiled in 2023, New Holland has announced the addition of the T7.270 Methane Power CNG (Compressed Natural Gas) tractor to the recently expanded T7 Range.
A group of eight Giltrap Agrizone customers travelled to Europe in July with managing director Andrew Giltrap, taking the opportunity to visit St Valentin, Austria, to see New Holland tractors being built.
Showcased with a T7.245 at the recent National Fieldays, New Holland has expanded its T7 tractor range offering in New Zealand with the launch of a new Tier 3 long-wheelbase configuration, aimed at users looking for a reliable, no-fuss workhorse.
Waikato-Bay of Plenty farmer Hugh Jackson recently secured this year’s FMG Young Farmer of the Year title in Invercargill.
Visiting US climate change expert Dr Will Happer says the idea of reducing cow numbers to greatly reduce methane emissions is crazy.
Federated Farmers has launched a new campaign, swapping "The Twelve Days of Christmas" for "The Twelve Pests of Christmas" in an effort to highlight the most troublesome farm pests.
The Rapid Relief Team (RRT) has given farmers in the Tararua District a boost as they rebuild following recent storms.
The Government is set to announce two new acts to replace the contentious Resource Management Act (RMA) with the Prime Minister hinting that consents required by farmers could reduce by 46%.
Prime Minister Christopher Luxon says withdrawing from the Paris Agreement on climate change would be “a really dumb move”.
The University of Waikato has broken ground on its new medical school building.
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