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OPINION: A recent Official Information Act (OIA) release shows that the Government paid almost $30k to an ‘advertising guru’ for key advice that shaped its disastrous $3 million Three Waters advertising campaign last year.
The OIA shows that advertising consultant Kim Wicksteed was paid $25,024 for a ‘marketing and communications’ strategy for Nanaia Mahuta’s Three Waters reforms.
Wicksteed was also paid an additional $3,588 to participate in the – wait for it – “Three Waters Reform Programme Critical Friends Advisory Group”.
His advice shaped the contentious and much pilloried advertising, featuring poorly drawn comic characters and green slime coming out of taps, which cost the Department of Internal Affairs more than $3 million.
The advertising campaign aimed to muddy the waters and show that local councils were doing a poor job.
Ultimately it failed to win
OPINION: Your old mate reckons townie Brooke van Velden, the Minister of Workplace (or is it Woke Place) Relations is now showing how underemployed she is as a minister by initiating an investigation into whether young children should be banned from collecting eggs on farms and feeding animals.
OPINION: There's an infamous term coined by a US general during the Vietnam war, specifically in reference to the battle of Ben Tre: "We had to burn the village to save it."
OPINION: The sudden departure of Jim Ward, manager of Molesworth Station for 24 years, highlighted some major dysfunction in the way conservation estate is managed in this country - the biggest problem, as the Hound sees it, being idealogues who harp on about "taonga" and use all means possible to block sensible commercial operations on conservation land.
OPINION: While the destruction of NZ's oil and gas industry by Jacinda Ardern's band of merry vandals was virtue signalling on a heroic scale - producing no environmental benefit whatsoever - the politician vowing to make that industry whole again, Shane Jones, is not above a bit of virtue signalling of his own.
OPINION: Your old mate's ear has been chewed off recently by farmers voicing their displeasure with the National Party, particularly relating to how they're treating their farmer base.
Trade Minister Todd McClay says his officials plan to meet their US counterparts every month from now on to better understand how the 15% tariff issue there will play out, and try and get some certainty there for our exporters about the future.
A landmark New Zealand trial has confirmed what many farmers have long suspected - that strategic spring nitrogen use not only boosts pasture growth but delivers measurable gains in lamb growth and ewe condition.
It was recently announced that former MP and Southland farmer Eric Roy has stepped down of New Zealand Pork after seven years. Leo Argent talks with Eric about his time at the organisation and what the future may hold.
It's critical that the horticulture sector works together as part of a goal to double the sector’s exports by 2035.
RaboResearch, the research arm of specialist agriculture industry banker Rabobank, sees positives for the Alliance Group in its proposed majority-stake sale to Ireland's Dawn Meats.
The ACT Party's call for a better deal on the Paris Agreement on climate change is being backed by farmer organisations.
OPINION: One particular bone the Hound has been gnawing on for years now is how the chattering classes want it…
OPINION: Our Aussie mates never miss a chance to put one over us, as seen in a recent op-ed by…
