Greenpeace is known for pulling stunts that land it on newspaper front pages and prime time news.

In many ways the Government's new regulations on animal welfare should not be necessary.

It has begun a communications offensive, first by inviting journalists – many from outside the rural media – to attend its annual conference in Oamaru earlier this month.

The results of the remit votes at Beef + Lamb NZ's recent annual meeting must surely be the final nail in the coffin of the meat sector ginger group MIE.

With the festive season now a distant memory, the New Zealand wine industry is gearing itself up for the 2016 vintage.

News that the TPP is to be signed here early next month will no doubt fire up outrage, ridiculous claims and pontificating by the usual array of serial protestors, desperate politicians and other economic Luddites.

'Grossly irresponsible' is how New Zealand's special agricultural trade envoy Mike Petersen has rightly described animal rights group SAFE's placement of an anti-NZ dairy farming ad in a British newspaper.

Another year is about to end, with the next one waiting just around the corner.

Fonterra shareholders will be watching hawk-eyed this week's annual general meeting in Waitoa.

The Government has set a target to increase the value of New Zealand's food sector exports from $25 billion to $60b, meaning there will be an additional 50,000 jobs in the primary sector by 2025.