Wednesday, 21 July 2021 07:55

Cheese name change

Written by  Staff Reporters
Coon cheese has a new name: Cheer. Coon cheese has a new name: Cheer.

It's out with Coon branded cheese and in with Cheer.

The rollout of the rebranded Coon cheese started in Australian supermarket shelves this month.

The near-century old Australian-made dairy product was renamed Cheer Cheese after the brand’s owners acknowledged the racial overtones of the original label.

Coon cheese was named after founder Edward William Coon, the US man who developed and patented a unique cheese maturing process. However the word coon had also emerged as a racial slur in America in the 18th century.

The brand’s owners, Canadian-based dairy giant Saputo, signalled last year that a rebrand was on the cards.

More like this

Sacre bleu!

OPINION: This old mutt hears some of the world's favourite cheese could soon disappear off shop shelves unless science can find a way to save the mould that makes them.

'Zero protection for local cheesemakers'

Local cheesemakers are facing competition from subsidised frozen EU imports flooding the NZ market, tariff-free, says Whitestone Cheese managing director Stephen Berry.

Geographical indications open up opportunities

While there was much protest about the EU's insistence in preserving geographical indications for some of its products, especially cheese, EU ambassador to New Zealand Nina Obermaier insists that this protocol opens up opportunities for NZ.

Featured

NZEI unhappy with funding cut for teachers

Education union NZEI Te Riu Roa says that while educators will support the Government’s investment in learning support, they’re likely to be disappointed that it has been paid for by defunding expert teachers.

EU regulations unfairly threaten $200m exports

A European Union regulation ensuring that the products its citizens consume do not contribute to deforestation or forest degradation worldwide threatens $200m of New Zealand beef and leather exports.

Bionic Plus back on vet clinic shelves

A long-acting, controlled- release capsule designed to protect ewes from internal parasites during the lambing period is back on the market following a comprehensive reassessment.

National

Top ag scientist to advise PM

A highly experienced agricultural scientist with specialist knowledge of the dairy sector is the Prime Minister's new Chief Science Advisor.

Machinery & Products

Hose runner saves time and effort

Rakaia-based equipment manufacturer Pluck’s Engineering will soon start production of a new machine designed to simplify the deployment and retrieval…

» Latest Print Issues Online

Milking It

Science fiction

OPINION: Last week's announcement of Prime Minister’s new Science and Technology Advisory Council hasn’t gone down too well in the…

Bye bye Paris?

OPINION: At its recent annual general meeting, Federated Farmers’ Auckland province called for New Zealand to withdraw from the Paris…

» Connect with Dairy News

» eNewsletter

Subscribe to our weekly newsletter