Pichon's TCI range (Tanker with Chassis Integrated) has been the trademark of the brand for more than forty-five years.
The two-day event will run at Mystery Creek Events Centre on November 19 and 20.
Organiser Amanda Hodgson says extra sites will accommodate a bigger number of exhibitors than last year.
And farmers will be better served with more information on managing their total environmental footprint, including effluent management.
“Management of a farm’s total environment is under the spotlight more than ever, so farmers want to know more than just how to manage effluent at their dairies or dairy housing systems.
“Effluent management is still the expo’s primary focus for now, but we can see potential to broaden that to offer farmers advice, products and services across the entire farm environment package.”
The event’s new brand and logo is said to “capture the broader focus of the expo and appeal to other livestock farming sectors and the companies that service them”.
A new layout which uses the whole event centre pavilion gives the expo organizers scope for exhibitor numbers to exceed 100, says Hodgson.
This year’s expo will be much like the 2018 event. Speakers and seminar topics are near finalized. The expo’s guide will be published on October 15.
Entry for farmers is free thanks to sponsors Fonterra FarmSource, Rabobank, DairyNZ, Waikato Regional Council and Mystery Creek Events Centre. Sponsorship opportunities remain open.