Tuesday, 25 July 2023 15:55

New CEO for wood processors

Written by  Staff Reporters
WPMA chief executive Mark Ross. WPMA chief executive Mark Ross.

Mark Ross has started in his new role as chief executive of the Wood Processors and Manufacturers Association of NZ (WPMA).

He was previously the chief executive of Animal and Plant Health NZ (formerly Agcarm), a position he held for eight years.

The WPMA represents over 65 companies involved in the wider wood products industry, with a vision where wood processing and manufacturing is core to New Zealand’s economic growth, regional development, and environmental protection.

Ross has a strong passion for primary industries and natural environment, having worked within the wider agricultural, horticultural, and forestry industries throughout his career.

He says he has a great understanding of the machinery of government, strong leadership ability, as well as advocacy and policy development.

“With my experience working across the primary industries, I am well versed in the forestry and wood processing sectors,” says Ross. “Specifically, in my earlier career at the Ministry of Forestry (prior to becoming MPI), where I worked in forestry import and export quarantine, forest health and biosecurity incursions, such as the aerial operation to successfully eradicate the white-spotted tussock moth from Auckland.

“The recent announcement by the government of the $57 million wood processing growth fund and the launch of the Forestry and Wood Processing Transformation Plan makes it an exciting time for me to join the WPMA,” he says.

“It is essential that as a country we hasten the development of our domestic wood processing and manufacturing sector,” he says.

“This will be progressed through creating and selling our wood product story, plus working closely with government and the wider industry to encourage greater support, innovation, and investment.”

More like this

Report shows value of ag chem

A landmark report reveals that without crop protection products, New Zealand’s economy would lose $7.5 to $11.4 billion.

Featured

Brendan Attrill scoops national award for sustainable farming

Brendan Attrill of Caiseal Trust in Taranaki has been announced as the 2025 National Ambassador for Sustainable Farming and Growing and recipient of the Gordon Stephenson Trophy at the National Sustainability Showcase at in Wellington this evening.

National

Machinery & Products

Calf feeding boost

Advantage Plastics says it is revolutionising calf meal storage and handling, making farm life easier, safer, and more efficient this…

JD's precision essentials

Farmers across New Zealand are renowned for their productivity and efficiency, always wanting to do more with less, while getting…

» Latest Print Issues Online

The Hound

Don't hold back!

OPINION: ACT MP Mark Cameron isn’t everyone’s cup of tea, but he certainly calls it how he sees it, holding…

Sorry, not sorry

OPINION: Did former PM Jacinda Ardern get fawning reviews for her book?

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter