Fieldays hold out the begging bowl
OPINION: When someone says “we don’t want a handout, we need a hand up” it usually means they have both palms out and they want your money.
The New Zealand Agricultural Fieldays will have a greater focus on sustainability this year, says chief executive Peter Nation.
Visitors will be encouraged to use buses to travel to the venue, and more rubbish will be recycled as the four-day event rolls on.
Last year 131,000 people attended, the second-highest attendance ever.
“This year the dairy payout is up, beef prices are strong and we are gearing up for another good year,” Nation says.
To help ease transport issues, a ‘park and ride’ service will run from The Base at Te Rapa. People wanting to travel from Hamilton central to Mystery Creek can show their Fieldays ticket and get a free ride.
“Last year we did 4% of our gate by bus; we’re keen to increase this,” Nation told Rural News.
“We did a sustainability [analysis] last year and found we had saved 11 tonnes of carbon by using buses.
“We are having a greater focus on sustainability – recycling waste off our sites…. All rubbish gets sorted and we are looking to reduce the tonnage of waste going into the pit.”
Health and safety on site is also a priority.
Leading up to the Fieldays, 7000 contractors come onto the Mystery Creek property to prepare exhibitors’ sites – a record in NZ.
“We have people on the site to ensure the workers are wearing closed shoes and working safely; that is really important.”
This Fieldays will have 1587 sites –more than last year; all were booked before Christmas 2016.
To make the construction process easier, the Fieldays society had the whole site GPS mapped below and above ground; all site infrastructure is now on the GPS map.
Nation says he was told it was the biggest private civil GPS mapping done in NZ, with at least 10,500 points of interest.
Sonar was used to find all power, water and telephone lines underground. The site has a massive underground network of copper and fibre optic cables.
“Now we know with pinpoint accuracy where they go and where the joint points lie…. GPS mapping above ground has made all sites symmetrical; and site marking that once took weeks now takes only days.”
The Fieldays society has integrated the GPS maps with a new software system for event planning.
“Our boys sign off 1800 hole approvals for posts and poles; now we know accurately where the cables are; in the past it was in someone’s head.”
With the current situation in the European farm machinery market being described as difficult at best, it’s perhaps no surprise that the upcoming AgriSIMA 2026 agricultural machinery exhibition, scheduled for February 2026 at Paris-Nord Villepinte, has been cancelled.
The Meat Industry Association of New Zealand (MIA) has launched the first in-market activation of the refreshed Taste Pure Nature country-of-origin brand with an exclusive pop-up restaurant experience in Shanghai.
Jayna Wadsworth, daughter of the late New Zealand wicketkeeper Ken Wadsworth, has launched an auction of cricket memorabilia to raise funds for I Am Hope's youth mental health work.
As we move into the 2025/26 growing season, the Tractor and Machinery Association (TAMA) reports that the third quarter results for the year to date is showing that the stagnated tractor market of the last 18 months is showing signs of recovery.
DairyNZ chair Tracy Brown is urging dairy farmers to participate in the 2026 Levy vote, to be held early next year.
Beef + Lamb New Zealand (B+LNZ) is calling for nominations for director roles in the Eastern North Island and Southern South Island electoral districts.

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