Tuesday, 30 November 2021 11:16

Peak plant?

Written by  The Hound

OPINION: The Hound suggests all the hype around the potential commercial success of plant-based meat alternatives is starting to hit the wall of reality.

Beyond Meat - the plant-based 'meat' maker - recently reported disappointing third-quarter results.

The company has also issued a gloomy outlook that indicates sales won't snap back immediately.

Financial analysts like JP Morgan and Credit Suisse are now backing off their earlier calls to invest in Beyond Meat, downgrading the stock and telling investors to not buy.

"We view the results as further evidence that Beyond's business is reaching market saturation faster than expected and that the company has deeper problems that won't be easy to fix," Credit Suisse analyst Robert Moskow wrote in a not to clients.

JP Morgan's Ken Goldman told investors that "it's hard to be completely confident about the future of the category".

More like this

Faking it

OPINION: Demand for red meat is booming, while it seems the heyday of plant-based protein is well past its 'best before' date.

Wrong focus

OPINION: Your old mate reckons townie Brooke van Velden, the Minister of Workplace (or is it Woke Place) Relations is now showing how underemployed she is as a minister by initiating an investigation into whether young children should be banned from collecting eggs on farms and feeding animals.

Burn the village

OPINION: There's an infamous term coined by a US general during the Vietnam war, specifically in reference to the battle of Ben Tre: "We had to burn the village to save it."

Purist problem

OPINION: The sudden departure of Jim Ward, manager of Molesworth Station for 24 years, highlighted some major dysfunction in the way conservation estate is managed in this country - the biggest problem, as the Hound sees it, being idealogues who harp on about "taonga" and use all means possible to block sensible commercial operations on conservation land.

Drill baby, drill!

OPINION: While the destruction of NZ's oil and gas industry by Jacinda Ardern's band of merry vandals was virtue signalling on a heroic scale - producing no environmental benefit whatsoever - the politician vowing to make that industry whole again, Shane Jones, is not above a bit of virtue signalling of his own.

Featured

National

Machinery & Products

A reliable, no-fuss workhorse

Showcased with a T7.245 at the recent National Fieldays, New Holland has expanded its T7 tractor range offering in New…

» Latest Print Issues Online

The Hound

Faking it

OPINION: Demand for red meat is booming, while it seems the heyday of plant-based protein is well past its 'best…

M.I.A.

OPINION: The previous government spent too much during the Covid-19 pandemic, despite warnings from officials, according to a briefing released…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter