Stephanie McIntyre Named New Chief Executive of Appellation Marlborough Wine

“Stephanie brings outstanding strategic marketing credentials, deep industry experience and a genuine connection to Marlborough,” says AMW Chair Sophie Parker-Thomson.

After more than 20 years working in Marlborough’s wine industry, Stephanie says the new role aligns closely with her professional experience, personal values and admiration for the region.

“Marlborough is a truly unique place to grow wine, and like all precious things it needs to be protected. We make something special here, and I am proud to be joining an organisation that’s devoted to celebrating extraordinary wine and safeguarding the integrity of our region.”

Sophie says the appointment comes at a critical time for the global wine industry. “At a time of real noise and uncertainty, AMW is the only organisation singularly focused on championing quality and authenticity for Marlborough.

The Trust Mark gives consumers confidence that what they are purchasing is a genuine expression of place, backed by rigorous quality standards, while delivering meaningful value for producers.”