Tuesday, 21 May 2019 14:32

Villa Maria makes NZ history

Written by 
Villa Maria Founder and President, Sir George Fistonich. Villa Maria Founder and President, Sir George Fistonich.

For the first time ever a New Zealand wine brand has been included in the top three Most Admired Wine Brands in the World, taking out the third spot.

“It’s an absolute honour for Villa Maria to be named as the third most admired wine brand in the world and we are delighted to be held in such high esteem on the international stage,” said Villa Maria Founder and President, Sir George Fistonich.

“New Zealand is a relatively young winemaking nation and to be in the top three wine brands in the world is immensely powerful for New Zealand wine and the New Zealand export sector. I’m very excited about the future of our whole industry. This award is a testament to the unrelenting passion, enthusiasm and intelligence of winemaking and viticulture teams. 

Villa Maria has been named New Zealand’s Most Admired Wine Brand for five consecutive years and been in the World’s Top 10 placing fourth in 2015, eighth in 2016, fourth in 2017 and eighth in 2018.  Judges look for the wine and brand to be a true reflection of the country of origin, consistency and quality, marketing appeal and the ability to meet consumer needs. 

“New Zealand wine has become a $1.7 billion international success story because our wine producers have always delivered real value to consumers,” says New Zealand Winegrowers Chief Executive Officer Philip Gregan. “This award highlights the on-going success of New Zealand wine brands as they compete for the attention of consumers across the globe.”

The ‘Most Admired Wine Brand’ awards are operated by Drinks International – one of the world’s leading and most respected drinks magazine and UK based global research company Wine Intelligence. The awards are judged by more than 130 industry experts. Winning companies had to produce wine of consistent or improving quality, reflect its region or country of origin, respond to the target audience, be well marketed and packaged, and appeal to a wide demographic.

Three other New Zealand companies made the top 50; Felton Road at number 12, Cloudy Bay at 21 and Oyster Bay at 32.

 The top two Most Admired Wine Brands were; Australia’s Penfolds (1st) and Spain’s Familia Torres (2nd).

More like this

Future 50 finalist — Stuart Dudley

The wine industry was never Stuart Dudley’s first career choice. The viticulturist for Villa Maria Wines in Marlborough had his mindset on research or forensics, having completed a degree in Genetics and Biochemistry.

The big dry delivers outstanding fruit

After a couple of years when large tracts of New Zealand have been hit by tropical cyclones prior to harvest, 2019 provided a Panadol for grape growers and winemakers throughout the country.

A secret weapon?

It may be just a coincidence, or it could be a secret weapon – but the Tonnellerie de Mercurey Young Winemaker’s of the year in both 2017 and 2018 bought a house on the exact day they competed in their regional finals.


US exports soar

US dairy exporters keep finding new markets for cheese and dairy ingredients despite facing trade tensions.


New sheep milk dryer takes shape

Waikato Innovation Park, at Hamilton, soon home to another spray dryer, recently hosted Labour politicians and other visitors.

Dairy beef bulls tick all the boxes

The latest results from the Beef + Lamb New Zealand (B+LNZ) Genetics dairy beef progeny test are signalling good prospects for dairy farmers.

» Latest Print Issues Online



Popular Reads

Alcohol&Me reaches thousands

Initially established as an inhouse programme by Lion New Zealand, Alcohol&Me is now reaching nearly 30,000 New Zealanders.