increase font size
Cervus Manawatu’s new flagship depot in Feilding.
Farm machinery dealer Cervus knows a thing or two about selling tractors and machinery, no doubt helped by its running 42 John Deere dealerships globally.
In Australia it runs six outlets in Victoria, and in New Zealand its nine depots cover the North Island from Waipapa to Gisborne in the east to Stratford in the west.
Its new showcase depot in Feilding was opened during the recent Central District Field Days after seven years operation in the area. "The new outlet will allow Cervus to expand its local operations and add value to our customers' businesses," says branch manager Dan Clavelle.
As part of the proceedings led by pseudo-farmer Te Radar, and attended by Cervus and John Deere staff from around the world, Minister for Primary Industries Nathan Guy cut the symbolic green ribbon to open the depot and noted "agriculture is a long term investment, and those with foresight look at the broader picture when making investment decisions".
He said Manawatu is the agri-hub of NZ with diversity encompassing dairy, beef, cropping and vegetables; 50% of the total NZ lamb kill happens within two hours of Feilding.
Guy asked people to remember that though the dairy sector is going through tough times, other sectors are positive in the overall picture: beef is up about 33% with sales of $3.2 billon, horticulture is delivering $4b and wine $1.6b.
Reflecting on calls by Labour leader Andrew Little to hold a 'dairy crisis summit', Guy commented "the Opposition appears to have very strong 'anti' views on many topics affecting agriculture, be it the TPP agreement, water storage or RMA reforms, and while appearing to make a lot of noise, they fail to come up with viable alternatives".
Grape and orchard growers will soon be able to take a closer look at John Deere’s new 5EN specialty narrow tractors, which offer more power and comfort in narrow vineyards or tree rows.
Recently released in Australia and New Zealand by John Deere, a unique new software platform offers near real time profitability monitoring across crops and individual paddocks.
John Deere has released details of its next generation of fixed and variable chamber round balers, offering advanced automation for increased productivity, along with user-friendly features, including new endless belts that ensure reliable net feeding, particularly in sticky conditions, and an optional integral bale weighing system.
Fancy trading your old toy for something new next month?
Whangarei field service technician, Bryce Dickson has cemented his place in John Deere’s history, becoming the first ever person to win an award for the third time at the annual Australian and New Zealand Technician of the Year Awards, announced at a gala dinner in Brisbane last night.
The National Wild Goat Hunting Competition has removed 33,418 wild goats over the past three years.
New Zealand needs a new healthcare model to address rising rates of obesity in rural communities, with the current system leaving many patients unable to access effective treatment or long-term support, warn GPs.
Southland farmers are being urged to put safety first, following a spike in tip offs about risky handling of wind-damaged trees
Third-generation Ashburton dairy farmers TJ and Mark Stewart are no strangers to adapting and evolving.
When American retail giant Cosco came to audit Open Country Dairy’s new butter plant at the Waharoa site and give the green light to supply their American stores, they allowed themselves a week for the exercise.
Fonterra chair Peter McBride says the divestment of Mainland Group is their last significant asset sale and signals the end of structural changes.
President Donald Trump’s decision to impose tariffs on imports into the US is doing good things for global trade, according…
Seen a giant cheese roll rolling along Southland’s roads?
