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Sky Agriculture fertiliser spreader.
Well known European brands Sulky, Sky and Prolog have been brought together under a single brand called Sky Agriculture, ditching their blue, green and red colour schemes for a new graphite grey and titanium white corporate look.
All part of the Burel Group, the company is looking to build on record net sales of €85 million for the 2022-2023 financial year, suggesting that the single-brand strategy will enable it to adapt to the changing face of agricultural equipment distribution in Europe in a market that is becoming more concentrated.
The creation of Sky Agriculture is also intended to support the group’s export growth, that currently sees around 40% of production sold outside of France, with a short-term aim of pushing this to 50%.
Dairy News understands that the first Sky Agriculture branded machines are already leaving the group’s four production sites of Carvin, Fontenay and Chateaubourg in France, and Osasco in Italy, with the new look to be publicly showcased at the German Agritechnica Event in November.
While feeding dairy animals in New Zealand is largely centred around feed trailers, mixer wagons or baleage, one wonders whether there is a place for robotic feeders, particularly in South Island locations, where cows are housed during winter or full time.
Founded in Germany as recently as 1977, today, the Fliegl Group employs more than 1100 workers, offering an expansive range of transport solutions, from their base in Bavaria.
Case IH is expanding its popular Puma range in New Zealand, with a new model that was released at Fieldays.
It seems that tractor manufacturers will go to great efforts to promote the versatility and durability of their offerings, a recent example being a Massey Ferguson with an 8S tractor entered into the Morocco Desert Challenge.
As if there wasn’t enough choice in the New Zealand ute market, LDV New Zealand is expanding its offering, by showcasing the all-new Terron 9 Elite at Fieldays.
Horticulture New Zealand (HortNZ) and the Government will provide support to growers in the Nelson-Tasman region as they recover from a second round of severe flooding in two weeks.
Rural supply business PGG Wrightson Ltd has bought animal health products manufacturer Nexan Group for $20 million.
While Donald Trump seems to deliver a new tariff every few days, there seems to be an endless stream of leaders heading to the White House to negotiate reciprocal deals.
The challenges of high-performance sport and farming are not as dissimilar as they may first appear.
HortNZ's CEO, Kate Scott says they are starting to see the substantial cumulative effects on their members of the two disastrous flood events in the Nelson Tasman region.
In an ever-changing world, things never stay completely the same. Tropical jungles can turn into concrete ones criss-crossed by motorways, or shining cities collapse into ghost towns.
OPINION: Years of floods and low food prices have driven a dairy farm in England's northeast to stop milking its…
OPINION: An animal activist organisation is calling for an investigation into the use of dairy cows in sexuallly explicit content…
