Ravensdown partners with Footrot Flats to celebrate Kiwi farming heritage
Ravensdown has announced a collaboration with Kiwi icon, Footrot Flats in an effort to bring humour, heart, and connection to the forefront of the farming sector.
An programme aiming to develop precision fertiliser application for hill country will get government funding through the Primary Growth Partnership.
The Ministry for Primary Industries (MPI) has approved co-funding of $5.13 million for the seven-year Ravensdown "Transforming Hill Country Farming" PGP programme.
This amount will be matched by the fertiliser co-operative Ravensdown, making the overall base funding for the project $10.26 million.
The new PGP programme will combine remote-sensing of soil fertility on hills with GPS-guided aerial topdressing, to improve hill country productivity and reduce nutrient runoff.
The research partners are Massey University's Precision Agriculture Group and AgResearch. The Ravensdown programme expects to generate $120 million a year in economic benefits to New Zealand by 2030.
"This is an excellent example of harnessing modern technology to transform farming on hill country, which is facing some serious challenges," says Scott Gallacher, MPI deputy director-general.
"This research partnership will help enable hill country farmers to grow more pasture and increase returns, as well as reduce the environmental effects of fertiliser application," Ravensdown CEO Greg Campbell says.
The research will develop remote sensors which can scan for areas that need different amounts of fertiliser to other areas. A fertiliser plan can then be prepared and sent to the GPS-equipped topdressing planes.
"This combination of technology is a world-first. Innovations like these all add up to a great export story for New Zealand farming," says Professor Ian Yule of Massey University.
"New Zealand has been at the forefront of the development of the use of remote sensing in agriculture for the past 10 years and this project provides the opportunity to apply that technology directly to increasing production and farm profitability while improving environmental management in the hill country," says Professor Yule.
AgResearch will play a key role in the development of integrated systems, so the benefits will be captured by including the all-important precision application of nutrient by topdressing aircraft.
Forestry Minister Todd McClay has today congratulated the winners of the 2026 Growing Native Forests Champions Awards at Fieldays.
The Government has announced $60,000 to provide one-off grants of $1,000 to each of the 60 New Zealand Young Farmers (NZYF) clubs across the country.
New Zealand’s rural sector has once again demonstrated its generosity, with the second Rural Industry Leaders Dinner, Debate and Auction raising an impressive $400,000 for the Rural Support Trust.
There has been another twist to the Federated Farmers annual election fiasco.
Analysis of decades of research has revealed the implementation of good farming practices plays a critical role in reducing nutrient losses to improve freshwater outcomes.
Yesterday the Government used the opening of Fieldays to announce a major investment, as part of its Land Use Flexibility package, to support a more productive and sustainable future across six sectors including dairy.

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