NZ Beef’s US Opportunity and the Dairy Beef Initiative
Good medium to long term prospects for NZ beef, especially in the US, has heighted the focus on various initiatives to capitalise on this situation.
Silver Fern Farms chief executive Simon Limmer (pictured) has announced he will step down from the role.
Silver Fern Farms chief executive Simon Limmer is stepping down from the role.
A recruitment to find a new CEO will start now and Limmer is expected to stay in the role during the recruitment process which could last until early next year.
The meat processor says Limmer will also remain involved with the company in a strategic role going forward. He has served as SFF CEO for five and a half years.
“On behalf of the board of Silver Fern Farms Ltd, I have regretfully accepted Simon’s resignation however I am also very grateful for his immense contribution to the business and our industry over the last five and a half years,” says Silver Fern Farms Ltd co-chair Rob Hewett.
“Since joining Silver Fern Farms, Simon has doubled-down on the company’s Plate to Pasture market-led strategy and he will leave a business which is in great health and with a clear direction,” he says.
“While the company’s financial performance, investment, and returns have all increased under Simon’s tenure, one of the biggest contributions he has made has been to the development of culture and leadership.”
Limmer says that while he will miss the role, after over five years as chief executive he felt it was the right time to pass on the baton.
“I’ve always felt that this length of time is about the right tenure for a chief executive, but I am really passionate about Silver Fern Farms and the industry. It has been a very tough decision for me to take this step and consider new horizons, however I feel that now’s the time for an injection of new energy and perspective into the business,” he says.
“I’m conscious that global market conditions have created some immediate challenges, however these will pass and I’m confident in our strategy and ability to see these challenges through and continue creating new forms of value for our shareholders,” he says.
A major move is about to get underway to improve the quality and viability of dairy beef and cattle in NZ.
Veterinarians say changes to the code of welfare for dairy cattle provides a positive foundation for improved cattle welfare across the country.
Today, 15 October, is the International Day of Rural Women, which recognises rural women’s contribution to farming, communities and the environment.
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After almost two decades of sharemilking, saving and building equity, Aaron and Marcia Flay this year realised their long-held dream of settling on their first dairy farm.
Good medium to long term prospects for NZ beef, especially in the US, has heighted the focus on various initiatives to capitalise on this situation.

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