Wednesday, 25 November 2015 12:52

‘We dropped the ball’ - Wilson

Written by  Sudesh Kissun
Fonterra chairman John Wilson. Fonterra chairman John Wilson.

Fonterra chairman John Wilson has admitted that the co-op has "dropped the ball" when communicating with shareholders.

During a discussion with shareholders at the co-op's annual meeting in Waitoa today, Wilson said that informing farmers earlier this year about new PKE usage limits was one such example.

Wilson says the co-op must get its communications better and it is the front of mind for management.

Former King Country MP, Shane Ardern told the meeting that the co-op was unable to take stakeholders along on its strategy "in these turbulent times".

"We definitely have communication issues," Ardern told the meeting.

"We have to do better in our PR department."

More like this

Featured

Call to fast-track animal medicines approval

With an amendment to the Medicines Act proposing human medicines could be approved in 30 days if the product has approval from two recognised overseas jurisdictions, there’s a call for a similar approach where possible to be applied to some animal medicines.

National

Machinery & Products

Farmer-led group buys Novag

While the name and technology remain unchanged and new machines will continue to carry the Novag name, all the assets,…

Buhler name to go

Shareholders at a special meeting have approved a proposed deal that will see Buhler Industries, the publicly traded Versatile and…

» Latest Print Issues Online

The Hound

Inconvenient truth

OPINION: You would've missed this one if you rely on mainstream media for your news, but your old mate reckons…

Keep it real

OPINION: With the Government applying some fiscal discipline to scientific research funding, this mutt thinks it might be timely to…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter