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CNH Industrial, owner of the New Holland ad Case IH brands, has secured a minority stake in EarthOptics.
The US-based ag tech business was founded in 2018, to develop soil data measurement and mapping technology.
CNH Industrial is not alone in the latest US$27.6m round of funding with Bayer, Syngenta and Elanco also partners in the start-up as are several venture capital businesses looking to enter the field of soil data measurement and mapping technology.
Combining data from ground-based sensors, satellites, soil samples and machine learning models, the company delivers a wide range of data to help boost yields and reduce fertiliser application, alongside soil mapping platforms and a system that precisely identifies the areas and depths where fields are compacted.
A pilot testing phase of the soil sensing technology will be conducted by Case IH this year, with the goal of accelerating levels of tillage automation to provide greater agronomic insights for customers.
Twin rotor swathers have become the ‘go-to’ for forming swaths to feed hungry harvesters and balers, however, the design layout often means that crop located between the two rotors is not picked up, turned over or incorporated into the swath formed for subsequent harvesting.
Operating large tractors became more expensive back in March due to the ongoing Strait of Hormuz conflict, meaning contractors had to introduce fuel surcharges and farmers had to adjust their budget forecasts.
Close to the Abel Tasman and Kahurangi National Parks, Motueka is known for apples, pear and kiwifruit orchards, alongside specialised crops such as hops. Indeed, that specialisation, saw the area being the New Zealand centre of the tobacco growing, until the early 1980s.
Can-Am has introduced its 2027 range of side-by-side vehicles (SSV) and all-terrain vehicles (ATV), including the industry leading Defender, the Maverick R and the hugely capable Outlander ATV, incorporating a host of advancements designed to deliver an exceptional riding experience.
With battery tools becoming more widespread and more importantly, productive and reliable, it was only time before we saw augers or post-hole borers.
New Zealand's 2026-27 freshwater fishing season has opened, with anglers encouraged to head to rivers and lakes over the coming days as conditions look favourable across much of the country.
Central Otago District Council (CODC) has voted against a plan to spread treated sewage sludge from Cromwell and Alexandra on farmland near Lauder, a decision Federated Farmers says reflects strong opposition from rural residents.
Pāmu has released its FY26 Integrated Annual Report, reporting a Net Operating Profit of $113 million, more than double the $49 million recorded in FY25.
Meat Industry Association data, released alongside the Red Meat Sector conference in Wellington, shows export value climbing across the US, China, UK and Canada.
Applications are set to open for the 2027 Zanda McDonald Award, a trans-Tasman award recognised for identifying and fast-tracking talented young leaders in agriculture and agribusiness.
The Royal New Zealand College of General Practitioners (the College) and Hauora Taiwhenua Rural Health Network are calling for investment in a proposed new training pathway for rural GPs, warning that many rural practices are struggling to recruit while a large share of the existing workforce nears retirement.
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