Pajero Sport refreshed for 2020
Mitsubishi has released details of its new Pajero Sport SUV scheduled to arrive here late in 2019.
Rural New Zealand is helping to lead the way in Mitsubishi Motors Corporation’s (MMC) global rebrand.
Piako Mitsubishi Morrinsville is the first dealership in Australasia to sport the striking new global visual identity launched last year.
MMC’s new identity marks the newly built Morrinsville dealership as a distinctly modern showroom. It has a black diagonal enfolding the building’s front left corner and a large black portal marking the entranceway.
Piako Mitsubishi Morrinsville dealer principal Darrell Russell, who has won MMC’s Diamond Dealer award 11 times, is proud of this first rebranding in New Zealand and Australia.
“We wanted to build a new, modern showroom that would take our business to the next level, which we and the town could be proud of,” Russell says.
The new branding was formally unveiled at an opening event on Saturday May 18. The glass walled showroom showcases the striking architectural aspects of the new MMC branding. Inside it’s concrete, timber accents and soft furnishings. The building design, material suppliers and builders were all local.
“People have been really receptive. I’ve had a lot of positive feedback from locals on how great it looks day and night.” Russell says.
The efforts of Russell and his wife Catherine garnered praise from Mitsubishi NZ chief operating officer Daniel Cook. He said the benchmark set by the Russells will reinforce Mitsubishi as a fresh, forward thinking brand with a modern aesthetic Kiwis can relate to.
MMNZ says it plans to roll the new branding across its entire dealer network over the next three years.
“We look forward to this next chapter as we build towards our goal of 10% market share,” Cook said.
Among the regular exhibitors at last month’s South Island Agricultural Field Days, the one that arguably takes the most intensive preparation every time is the PGG Wrightson Seeds site.
Two high producing Canterbury dairy farmers are moving to blended stockfeed supplements fed in-shed for a number of reasons, not the least of which is to boost protein levels, which they can’t achieve through pasture under the region’s nitrogen limit of 190kg/ha.
Buoyed by strong forecasts for milk prices and a renewed demand for dairy assets, the South Island rural real estate market has begun the year with positive momentum, according to Colliers.
The six young cattle breeders participating in the inaugural Holstein Friesian NZ young breeder development programme have completed their first event of the year.
New Zealand feed producers are being encouraged to boost staff training to maintain efficiency and product quality.
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