Wednesday, 24 April 2024 10:25

Bubble burst!

Written by  The Hound

OPINION: Your canine crusader is not surprised by the recent news that New Zealand plant-based ‘fake meat’ business is in the process of shutting down.

Sunfed’s founder and chief executive Sukul Lee conceded that the “plant-based bubble” had burst and investors were no longer keen to support the company.

The business started in 2015 and aimed to provide ‘nonmeat alternatives’.

However, Lee admitted it had not been able to move to a position where it had a positive cashflow.

Venture Capital investors started to pull back and existing venture capital investors were no longer interested in supporting the business.

Lee also conceded that investors had jumped into a “plant-based gold rush” thinking they would see valuations increase quickly.

She said the “plant-based bubble” had now burst and the category was “undergoing a reality check”.

Who would have picked this happening?

More like this

Wrong focus

OPINION: Your old mate reckons townie Brooke van Velden, the Minister of Workplace (or is it Woke Place) Relations is now showing how underemployed she is as a minister by initiating an investigation into whether young children should be banned from collecting eggs on farms and feeding animals.

Burn the village

OPINION: There's an infamous term coined by a US general during the Vietnam war, specifically in reference to the battle of Ben Tre: "We had to burn the village to save it."

Purist problem

OPINION: The sudden departure of Jim Ward, manager of Molesworth Station for 24 years, highlighted some major dysfunction in the way conservation estate is managed in this country - the biggest problem, as the Hound sees it, being idealogues who harp on about "taonga" and use all means possible to block sensible commercial operations on conservation land.

Drill baby, drill!

OPINION: While the destruction of NZ's oil and gas industry by Jacinda Ardern's band of merry vandals was virtue signalling on a heroic scale - producing no environmental benefit whatsoever - the politician vowing to make that industry whole again, Shane Jones, is not above a bit of virtue signalling of his own.

Trop de Paris!

OPINION: Your old mate's ear has been chewed off recently by farmers voicing their displeasure with the National Party, particularly relating to how they're treating their farmer base.

Featured

Dr Mike Joy says sorry, escapes censure

Academic Dr Mike Joy and his employer, Victoria University of Wellington have apologised for his comments suggesting that dairy industry CEOs should be hanged for contributing towards nitrate poisoning of waterways.

People-first philosophy pays off

The team meeting at the Culverden Hotel was relaxed and open, despite being in the middle of calving when stress levels are at peak levels, especially in bitterly cold and wet conditions like today.

Farmer anger over Joy's social media post

A comment by outspoken academic Dr Mike Joy suggesting that dairy industry leaders should be hanged for nitrate contamination of drinking/groundwater has enraged farmers.

National

Machinery & Products

» Latest Print Issues Online

The Hound

Faking it

OPINION: Demand for red meat is booming, while it seems the heyday of plant-based protein is well past its 'best…

M.I.A.

OPINION: The previous government spent too much during the Covid-19 pandemic, despite warnings from officials, according to a briefing released…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter