Thursday, 08 August 2019 09:55

Miraka success story continues to grow

Written by 
Prime Minister Jacinda Adern on a tour of Miraka with director Steve Murray and guests. Prime Minister Jacinda Adern on a tour of Miraka with director Steve Murray and guests.

Māori-owned milk processor Miraka says it is experiencing growth in all international markets.

“There is a real demand for premium dairy products with a low carbon footprint,” said Grant Jackson, Miraka’s general manager of milk supply. 

Te Ara Miraka (the Miraka Way) was introduced in 2014 and supports a culture of excellence through the Miraka supply chain. 

The farming excellence programme assesses farms annually on five pillars: nga tangata (people), te taiao (environment), taurikura (prosperity), nga kau (cows) and miraka (milk). 

Scores contribute to the final milk price, with high scoring farms getting extra financial incentive. By participating in Te Ara Miraka, farmers benefit through building on farm efficiencies and developing increased resilience to regulation changes and market fluctuations. 

The company sees big challenges ahead for the agricultural sector in responding to zero carbon, climate change and freshwater quality. 

“The Miraka Way is laying down the pathway for sustainable and successful dairy business,” it says.

Recently Prime Minister Jacinda Ardern visited the Miraka plant in Taupo.

Murray Hemi, Miraka’s kaitiaki and general manager of environmental leadership says the company was honoured to host Arden “and to share our Miraka story with her”.

“We’re always valuing kaitiakitanga and making decisions with a long term view. 

“Miraka is leading the way in New Zealand dairying with our focus on animal welfare, sustainable land management and actively supporting farming best practice. 

“We’re producing world class dairy products, successfully living our values while thinking about our life and community in 100 years.

“We’d like our children and our children’s children to be proud of us and the actions we are taking today” says Hemi. 

Miaraka says the PM was impressed with Miraka’s operations. 

“It’s a real honour to be able to visit Miraka,” said Ardern. “It’s a message of hope for NZ that we can do things differently, that we can create successful companies that also support the people who supply them. 

“Telling the story of why it’s so important to look after our land, our animals and our people. NZ can be the best food producer in the world and Miraka is a great example of how that’s possible,” says Arden. 

More like this

On the move

Six months after welcoming a new chief executive, Maori-owned milk processor Miraka has had to start a new search for a leader.

Small processors join forces

Two small milk processors are joining forces to develop more niche products for both local and overseas markets.

Featured

Machinery builder in liquidation

In what appears to be a casualty of the downturn in the agricultural sector, a well-known machinery brand is now in the hands of liquidators and owing creditors $6.6 million.

Two hemispheres tied together through cows

One of New Zealand’s deepest breeder Jersey herds – known for its enduring connection through cattle with the UK’s longest reigning monarch, Queen Elizabeth II – will host its 75th anniversary celebration sale on-farm on April 22.

An 'amaizing' season

It's been a bumper season for maize and other supplements in the eastern Bay of Plenty.

Leaders connect to plan continued tree planting

Leading farmers from around New Zealand connected to share environmental stories and inspiration and build relationships at the Dairy Environment Leaders (DEL) national forum in Wellington last month.

National

Frontline biosecurity 'untouchable'

Biosecurity Minister Andrew Hoggard has reiterated that 'frontline' biosecurity services within Ministry for Primary Industries (MPI) will not be cut…

Machinery & Products

New name, new ideas

KGM New Zealand, is part of the London headquartered Inchcape Group, who increased its NZ presence in August 2023 with…

All-terrain fert spreading mode

Effluent specialists the Samson Group have developed a new double unloading system to help optimise uphill and downhill organic fertiliser…

» Latest Print Issues Online

Milking It

Plant-based bubble bursts

OPINION: Talking about plant-based food: “Chicken-free chicken” start-up Sunfed has had its valuation slashed to zero by major investor Blackbird…

» Connect with Dairy News

» eNewsletter

Subscribe to our weekly newsletter