Tuesday, 10 April 2018 14:14

Anchor cheese returns with new options

Written by 
Anchor cheese is back. Anchor cheese is back.

Fonterra is planning to market cheese in its Anchor product range.

Fonterra Brands New Zealand director of marketing, Clare Morgan, refers to the brand’s tradition of a love of dairy and innovation.  

“When pioneer Henry Reynolds launched Anchor in 1886 he would have never imagined that over a century later more than 150 Anchor products would be sold every minute.”

As well as the traditional Tasty, Colby and Edam, the range will have two additions – Protein+ and Zero Lacto.

“Our Zero Lacto cheese is another option for Kiwis with lactose intolerance,” Morgan says.

Protein+ has 26% more protein than Anchor Tasty and is an easy way to increase protein in a diet. At least 160 Anchor products are sold in 80 countries.

More like this

Featured

Maschio Gaspardo Posts 12% Revenue Growth Despite Global Machinery Market Pressure

Despite difficult trading conditions for European machinery manufacturers brought about conflicts in Ukraine and Iran, alongside the United States imposing punitive tariffs, Italian manufacturer Maschio Gaspardo, has seen turnover increase 12% in 2025 to €390 million (NZ$775m) with a net profit of €11.2 million (NZ$22.3).

National

Machinery & Products

» Latest Print Issues Online

Milking It

Too Lenient

OPINION: Reckless action by Greenpeace in 2024 forced Fonterra to shut down a drying plant for four hours, costing the co-op…

Fossil Fuel Crusade

OPINION: The global crusade against fossil fuel is gaining momentum in some regions.

» Connect with Dairy News

» eNewsletter

Subscribe to our weekly newsletter