Friday, 09 November 2018 10:18

On-farm quality recognition scheme coming

Written by  Sudesh Kissun
Fonterra chairman John Monaghan. Fonterra chairman John Monaghan.

Fonterra is launching a new quality assurance and recognition scheme for its farmers.

The scheme, to be launched in the 2019-20 season starting June next year, will be branded; global customers and the New Zealand public will see the branding on Fonterra products.

Fonterra chairman John Monaghan told the co-op annual general meeting in Lichfield yesterday that the scheme will bring together existing milk quality, animal welfare and environmental requirements under a single programme.

While farmers with good management practices will be rewarded, those not meeting the minimum standard will incur demerit points.

From next week Farm Source team will be asking farmers about the types of recognition and rewards they would prefer under the proposed scheme.

The programme may include financial incentives for farmers, says Monaghan.

“Once that commercial value is better understood, we will decide whether to expand the programme to include financial incentives,” Monaghan says.

“Either way, there will still be demerits for the small minority of our farmers who do not meet our minimum standards from time to time.”

 

More like this

A Year of Delivery for Fonterra

Fonterra’s 2026 financial year was a year of delivery, with record volumes of milk collected, processed and shipped by the co-op.

Featured

A Year of Delivery for Fonterra

Fonterra’s 2026 financial year was a year of delivery, with record volumes of milk collected, processed and shipped by the co-op.

Editorial: Common Sense Prevails

OPINION: The Government's decision to reinstate agriculture and horticultural science as a standalone subject from Year 11 is the right one.

Miriam Lauridsen on Farm Health and Safety Culture

When dairy manager Miriam Lauridsen learned the farm, she was joining held weekly health and safety meetings, she initially thought that was “a bit over the top”. Experiencing that culture changed her mind.

National

Machinery & Products

» Latest Print Issues Online

Milking It

» Connect with Dairy News

» eNewsletter

Subscribe to our weekly newsletter