Monday, 10 June 2013 09:33

Kia eyes grand slam

Written by 

KIA MOTORS plans to launch five new models – perhaps even seven – this year.

 

“It’s shaping up to be a stellar year for us – we’ve never had to launch so many brand new products in such a short time,” says Todd McDonald, general manager of Kia Motors New Zealand.

First will be the all-new Kia Cerato sedan, much like the award-winning four-door Optima. The new Cerato sedan is larger than the outgoing model and has new, more fuel-efficient and cleaner engines.

Then will come an all-new Kia Carens 7-seater people mover with a new European styled exterior body style and a roomier cabin. New engines also.

Later in the year will come an all-new 2-seater sports model; performance engine options, including a turbocharged 200hp unit, are being considered for this vehicle.

“There’s a real youthful appeal to the new models that are joining the Kia range this year, which will be seen in their distinctive design and the choice of powertrains,” says McDonald.

Last year Kia stated it would be reducing the time it takes to develop new models and bring them to market, and declared that it would be launching an unprecedented 51 vehicles by 2017. 

More like this

Plug-and-play Kia

First came Kia Motors New Zealand’s launch of the Niro Hybrid and Plug-in Hybrid models in March, and now the company reports strong interest in the all-electric Niro EV recently unveiled in Korea.

Bang-up SUV just what they want

As the top selling model for Kia Motors, the arrival of the 2016 Sportage SUV is timely considering New Zealand's current love affair with this type of vehicle.

Car maker’s branding soars

KOREAN CAR maker Kia claims a 480% jump in the value of its brand in seven years because of its R&D and marketing spend.

The ‘100 Best Global Brands 2014’ list values Kia at US$5.4b, up from US$929m in 2007.

Compact SUV tops customer survey

THE UPDATED Kia Sportage is reported by the New Zealand distributor to have topped its class in a survey on owner satisfaction by influential JD Power automotive consultants, Germany.

Featured

National

Green but not much grass!

Dairy farmers in the lower North Island are working on protecting next season, according to Federated Farmers dairy chair Richard…

Council lifeline for A&P Show

Christchurch City Council and the Canterbury Agricultural and Pastoral Association (CAPA) have signed an agreement which will open more of…

Struggling? Give us a call

ASB head of rural banking Aidan Gent is encouraging farmers to speak to their banks when they are struggling.

Machinery & Products

Tractor, harvester IT comes of age

Over the last halfdecade, digital technology has appeared to be the “must-have” for tractor and machinery companies, who believe that…

» Latest Print Issues Online

Milking It

Takeover bid?

OPINION: Canterbury milk processor Synlait is showing no sign of bouncing back from its financial doldrums.

» Connect with Dairy News

» eNewsletter

Subscribe to our weekly newsletter