'A game changer'

The Government recently announced the next steps in improving efficiencies in approving crop protection and animal health products with the terms of reference for a regulatory review that will assess how to "speed up the process to get our farmers access to the sorts of safe, innovative products they need to remain competitive".

Association president Gavin Kerr says the review is a 'game-changer' for the agricultural community, setting the stage for a more efficient regulatory environment that fosters innovation while maintaining New Zealand’s high safety standards.

“It’s all about finding that sweet spot where regulation meets opportunity, allowing farmers to thrive in a competitive global market.

“This is a chance for industry voices to be heard by contributing to a future where innovation flourishes,” adds Kerr.

It signals that industry and government share the common goals of innovating and growing New Zealand by “maintaining the country’s amazing farming and food safety reputation, which underpins our export success”.

Kerr says it’s also a chance to grow leadership, collaborate and rediscover our ambition.

“We encourage our members to contribute their expertise and experiences to shape a regulatory environment that supports innovation and growth while upholding our high standards. Our industry contributes to New Zealand’s economic growth, sustainability efforts, and global competitiveness in the agrifood sector.”