Friday, 04 December 2020 06:55

Contribution to wellbeing recognised

Written by  Mark Daniel
All Black and Farmstrong ambassador Sam Whitelock. All Black and Farmstrong ambassador Sam Whitelock.

Farmstrong is tipping its hat to the farmers and growers of New Zealand who have contributed to it winning two awards at the recent 2020 New Zealand Workplace Health and Safety Awards.

Farmstrong took out the sector leadership and overall honours with the Supreme Award. The judges highlighted that Farmstrong’s intense focus on the mental health of the rural community…”with a programme that seeks to engage with farmers in a relatable and authentic way, which a generation ago would have seemed unlikely”.

“Everyday farmers and growers have driven this programme by sharing their personal wellbeing stories and, with it, giving other farmers and growers the permission, confidence and practical ideas on how they can invest in their own wellbeing,” says Farmstrong project manager Gerard Vaughan.

He says research, started five years ago, showed there was a real need for a rurally focused programme, centered on how to “live well to farm well”. 

“Since launching in 2015, Farmstrong has used an annual random sample survey of 450 farmers and growers to track their awareness of engagement with and monitor real changes they are making,” Vaughan explains.

“This year’s results showed that 71% of respondents were aware of the programme, while 22% of all farmers and growers surveyed attributed an improvement in their wellbeing to their engagement with Farmstrong.

“What we’ve done is create a programme to facilitate important conversations to happen, see a large number of farmers and growers reporting positive shifts in habits towards improving their wellbeing and how these improvements are good for business,” Vaughan adds.

Farmstrong has also completed other significant research about women in farming and the needs of younger people by teaming up with New Zealand Young Farmers.

More like this

Flowers for mental health

United Flower Growers (UFG) have teamed up with florists across New Zealand and the NZ Peony Society to campaign for mental health funds.

Scheme helps 1000 a week

Organiser of the rural wellbeing programme Farmstrong say it has exceeded expectations in its first year, supporting on average 1000 people each week to live and farm well.

National

Hort heads for new heights

Pretty impressive - that's how Agriculture Minister Damien O'Connor describes MPI's latest prediction that horticulture exports will hit the record…

Machinery & Products

New look for MF brand

Massey Ferguson has a new look for its iconic triple triangle logo, as well a completely new 'Born to Farm'…

Solution to rowdy livestock

After walking away with a Fieldays Innovation Award back in June 2021, Springarm Products has now signed a sole marketing…

Look ma - no hands!

Although this month's Consumer Electronics Show (CES) in Las Vegas is usually associated with the "geek brigade", global manufacturer John…

Telehandler range gets a lift

Kramer has introduced a further two models to its telehandler range – the mini KT144 and the medium-sized KT3610.

» Latest Print Issues Online

The Hound

Woof, woof!

OPINION: This old mutt has been pointing out forever just what a dog with fleas - as both a business…

DJ friends?

OPINION: Your canine crusader wants to know just what drugs the politicians and bureaucrats are on in Wellington.

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter