increase font size
Nick Beeby.
Chinese consumers are increasingly positive about New Zealand-produced beef, lamb and mutton in the wake of the COVID-19 pandemic, according to a social media analysis by Beef + Lamb New Zealand.
B+LNZ’s market development team says it is monitoring Chinese consumers’ perceptions of the protein market, the perception of protein origin, and the changes in retail channel choice during the COVID-19 pandemic.
The red meat grower organisation has published a report summarizing the latest findings, which can be found here:
Click here to view the full report.
According to B+LNZ general manager of market development, Nick Beeby with the Chinese market cautiously reopening, people are increasingly excited about eating their favourite proteins again.
“Taking into account the positive health perceptions of beef, the desire for mutton hot pots and New Zealand remaining a strong country of origin, we’re really well placed to get back into the Chinese market, he says.
The research, which began in January, tracked conversation on Chinese social media platforms.
Horticulture New Zealand (HortNZ) says a new report projects strong export growth for New Zealand's horticulture sector highlights the industry's increasing contribution to the national economy.
One of the most galling aspects of the tariffs whacked on our farm exports to the US is the fact that, now more than ever, US farmers are being propped up by government welfare – a direct result of Trump’s hardline on its trading partners.
China looks set to play a key role in helping the New Zealand wool sector shift away from trading as a commodity supplier.
OPINION: The previous government spent too much during the Covid-19 pandemic, despite warnings from officials, according to a briefing released by the Treasury.
Global trade wars and uncertain tariff regimes could play into the hands of many New Zealand exporters, according to Gareth Coleman ANZ’s Head of Trade & Supply Chain.
A New Zealand dairy industry leader believes the free trade deal announced with India delivers wins for the sector.
The Coalition Government will need the support of at least one opposition party to ratify the free trade deal with India.
Primary sector leaders have welcomed the announcement of a Free Trade Agreement between India and New Zealand.
At Pāmu’s Kepler Farm in Manapouri, mating has wrapped up at the across-breed Beef Progeny Test.
More than 150 people turned up at Parliament recently to celebrate the 20th anniversary of Horticulture New Zealand (HortNZ).
Biosecurity New Zealand says Kiwis should continue to keep an eye out for yellow-legged hornets (Vespa velutina) over the holiday season.
OPINION: The release of the Natural Environment Bill and Planning Bill to replace the Resource Management Act is a red-letter day…
OPINION: Federated Farmers has launched a new campaign, swapping ‘The Twelve Days of Christmas’ for ‘The Twelve Pests of Christmas’ to…
