Wednesday, 15 January 2014 16:09

‘Don't blow recall out of proportion’

Written by 

IT'S IMPORTANT that Fonterra's recall of a batch of cream is not blown out of proportion, says New Zealand Food & Grocery Council CEO Katherine Rich.

"We need to ensure that we keep this in perspective," she says.

"Food recalls, though always disappointing and disruptive for consumers and for the companies involved, are a fact of life every day all around the world.

"Even though New Zealand has one of the best food production systems in the world, our food companies sometimes have to call product back and they are ready for this.

"It's something every company knows it will probably face from time to time, and it's precisely because of our modern and world-leading food production systems that we are able to pick up these issues and act swiftly.

"Food is a living product, so even with the best production and hygiene systems in the world there will always be irregular instances when food companies have to return product to the factory."

More like this

Editorial: Well Done, Miles!

OPINION: In 2018, when Fonterra’s board tapped Miles Hurrell to step in as interim chief executive, the co-operative was in the doldrums.

Next CEO

OPINION: Who will replace Miles Hurrell as Fonterra's next CEO?

Media Obsession

OPINION: The mainstream media's obsession with (sleazy) 'tabloid' issues were to the fore at Fonterra's recent media conference to discuss its interim results.

Featured

Govt Commits $4m to Rural Wellbeing Initiatives

While the District Field Days brought with it a welcome dose of sunshine, it also attracted a significant cohort of sitting members from the Beehive – as one might expect in an election year.

Shane Jordan Beats Brother to Win NZ Timbersports Title

While not all sibling rivalries come to blows, one headline event at the recent New Zealand Rural Games held in Palmerston North certainly did, when reigning World Champion Jack Jordan was denied the opportunity of defending his world title in Europe later this year, after being beaten by his big brother’s superior axle blows, at the Stihl Timbersports Nationals.

National

Machinery & Products

Chinese Tractors Eye Western Europe

Having caused quite a stir at last year’s Agritechnica, Chinese manufacturer Zoomlion is reported to be conducting large-scale field trials…

Franz Grimme Turns 80

Franz Grimme recently celebrated his 80th birthday earlier March and continues to be an entrepreneur with passion and pioneering spirit,…

» Latest Print Issues Online

The Hound

What A Choice!

OPINION: If you ask this old mutt, the choice at the next election isn't shaping up as a contest of…

Your Call!

OPINION: A mate of yours says we're long overdue for a reckoning on what value farmers really get for the…

» Connect with Rural News

» eNewsletter

Subscribe to our weekly newsletter