NZ avocado growers gain FernMark export licence
New Zealand avocado growers have received a major boost by securing a collective FernMark Licence for their exports.
TWO FORMERLY fierce rivals in avocado exporting say their successful collaboration could signal the way forward for other export industries.
The forecast for Australia earnings this season have jumped 20%, from $40m to $50m, for the newly formed avocado exporter Avoco.
Now representing about 75% of New Zealand avocado growers, Avoco is a collaborative venture after decades of "fierce rivalry yet mutual respect" between New Zealand's two biggest avocado export companies, says an Avoco director Alistair Young.
Southern Produce Ltd, Bay of Plenty, and Primor Product Ltd, Auckland, put aside their long-standing commercial competitiveness to form the joint venture company to export to Australia, the biggest export market for avocado. They also now represent about 75% of exports to that market.
This bold move could signal the way forward for other export industries, they say.
"We have realised it makes complete sense to work as a partnership against foreign competitors rather than fight among ourselves," says Young, who is also a Southern Produce director. "The interests of the New Zealand avocado industry and its growers are best served by a unified entity focused totally on getting the best orchard-gate return for growers."
Primor Produce director and general manager John Carroll says growers demanded they perform better as an export industry. Avoco was able to revise its forecast earnings upwards at its first board meeting in June.
The two companies are also collaborating in all other export markets under their Avanza commercial arrangement.
OPINION: While farmers are busy and diligently doing their best to deal with unwanted gasses, the opponents of farming - namely the Greens and their mates - are busy polluting the atmosphere with tirades of hot air about what farmers supposedly aren't doing.
OPINION: For close to eight years now, I have found myself talking about methane quite a lot.
The Royal A&P Show of New Zealand, hosted by the Canterbury A&P Association, is back next month, bigger and better after the uncertainty of last year.
Claims that farmers are polluters of waterways and aquifers and 'don't care' still ring out from environmental groups and individuals. The phrase 'dirty dairying' continues to surface from time to time. But as reporter Peter Burke points out, quite the opposite is the case. He says, quietly and behind the scenes, farmers are embracing new ideas and technologies to make their farms sustainable, resilient, environmentally friendly and profitable.
Relationships are key to opening new trading opportunities and dealing with some of the rules that countries impose that impede the free flow of trade.
Dawn Meats chief executive Niall Browne says their joint venture with Alliance Group will create “a dynamic industry competitor”.
OPINION: Media luvvies at Stuff, the Spinoff and the Granny Herald are spending more time than ever navel-gazing about why…
OPINION: Why does it take Treasury so long to turn around its figures on how the economy is tracking?