Envy apple sales soar in Taiwan amid growing demand for premium fruit
Sales of premium brand Envy apples are booming in Taiwan.
The apple and pear crop is forecast to increase only modestly this year but it's expected to be top quality.
A forecast gross crop of 604,500 tonnes is 2.5% up on 2018’s yield.
However, New Zealand Apples & Pears chief executive Alan Pollard says the result of the good growing season can be seen in fruit quality.
“Most notable about this year’s crop is the exceptional quality of the fruit. Consumers can expect to receive the high-quality apples and pears that NZ is renowned for.”
Despite hail in Central Otago, growing conditions across the rest of New Zealand this season have been very good, he says.
“Adequate rainfall means that all regions have good quantities of irrigation water, and sunlight and warmth are at some of the best levels that we have seen.”
A key to the success of the NZ industry is the continued diversification of varieties available world-wide.
“The broad portfolio of varieties that we offer has changed dramatically since the mid-2000s, when Royal Gala and Braeburn accounted for almost 80% of NZ exports,” says Pollard.
“Today, Royal Gala remains our largest export variety accounting for around 30% of total exports. But varieties such as Braeburn continue to decline: that particular variety’s planted area was down 7% over 2018 and export volumes are expected to be down 8% for 2019.”
The industry expects average fruit size to be smaller than in 2018, with the season running 5 to 7 days later than in 2018 in Hawkes Bay and about the same timing as 2018 in Nelson.
The area planted in apples and pears continues to increase at about 3% to 4% per annum and is now at 10,189ha.
Meanwhile, a new partnership claims that new, superior tasting apples and pears able to thrive in the planet’s warming climate will soon be available to fruit growers worldwide.
T&G Global (formerly Turners & Growers) has joined NZ’s Plant & Food Research, the Institute of Agriculture and Food Research Technology (IRTA) and Fruit Futur – the latter two both in Spain -- as the exclusive partner in commercialising new apple and pear cultivars designed to withstand sunburn, colour and firmness associated with the warming global climate.
The Hot Climate Programme (HCP) was initiated in 2002 by Plant & Food Research and IRTA to address challenges faced by Spanish growers, particularly in the Catalan region, with traditional apple and pear varieties. They endure hot seasons with increased sunburn, low colour, compromised fruit textures and higher incidence of storage disorders.
It was recognised that other apple and pear growing regions will begin to experience these issues as the global climate changes, and that varieties developed for these niche environments would be in increasing demand worldwide.
Several new varieties have been identified in the HCP as having potential for commercialisation, and the programme partners – including grower group Fruit Futur who began investing in the programme in 2003 – have selected T&G Global as their preferred partner for managing the commercialisation of the varieties worldwide.
T&G Global’s successes include launching award-winning JAZZ and Envy apples in Europe, US and Asia.
T&G Global’s apple category director Sarah McCormack says, “As climate changes, growers worldwide face a huge challenge with their fruit – sunburn, colour-development issues, increased pests and diseases which can influence fruit in the orchard and post-harvest”.
“These hot climate-tolerant new varieties will… provide growers with varieties primed for production in this changing environment.
“We know that whatever the weather, we will be able to bring several outstanding new apple varieties to market and grow fruit in regions that we wouldn’t usually have considered suitable for growing apples and pears.”
Research boost for biosecurity risks
The apple and pear industry has this month gained funding to help prepare and manage biosecurity threats, from the Government’s MPI Sustainable Farming Fund.
NZ Apples & Pears biosecurity manager Nicola Robertson says the $420,000 grant will make a huge difference in protecting the industry’s future.
“This grant will help us ensure the industry is ready and able to protect against a range of biosecurity threats, including fruit fly and brown marmorated stink bug (BMSB).
“Our industry is moving to implement a more proactive and connected response, working with the public as a stronger force to fight any incursion of NZ shores
“We’ve had fruit fly, the stink bug is on the horizon and we must prepare now for whatever comes next,” says Robertson.
The grant will fund a three-year programme including response options for apple and pear growers, treatment and control options for fruit fly and BMSB, implementing biosecurity hubs in the growing regions and training members.
“It also includes developing and publishing response plans and industry biosecurity guidelines and conducting simulations with members to test response plans,” Robertson says.
NZAPI will work with the entire industry to get the most out of the project, including greater public awareness.
A major floodway infrastructure upgrade has been completed in Edgecumbe, providing enhanced flood protection and resilience for the local community.
Rural retailer Ruralco says it has made a $10,000 donation to the Mid Canterbury Rural Support Trust (MCRST) following the Ruralco Golf Classic held last month.
According to a new farmer survey, many farmers are rejecting New Zealand’s current ruminant methane strategy.
As the New Zealand Dairy Industry Awards night unfolded, it became evident that Waikato’s Thomas and Fiona Langford were the frontrunners for the biggest prize of the night – the 2025 Share Farmers of the Year award.
New Zealand’s dairy sector cannot expect India to be a market for all its dairy products.
Meat processor ANZCO Foods’ net profit has plunged on the back of lower market returns which squeezed margins and impacted business performance.
OPINION: The good fight against "banking wokery" continues with a draft bill to scrap the red tape forcing banks and…
OPINION: Despite the volatility created by the shoot-from-the-hip trade tariff 'stratefy' being deployed by the new state tenants in the…