Farmlands partners with Blackcurrent to launch FLEX for farmers
Input costs can make or break a season for farmers and electricity is one of the largest expenses.
Lexus and Farmlands, the country’s largest rural supplies co-operative, have a new partnership.
It will market to rural Kiwis the luxury vehicles, including high performance and self-charging variants in cars and SUVs.
Paul Carroll, senior general manager of Lexus New Zealand, says the brand partnership is a natural fit for his company.
“Many Farmlands shareholders buy SUVs for a dual role as farm vehicles and cars for personal use. Farmers are working tirelessly to improve the environmental impact of their operations, so driving high-end low emission vehicles to and from the nearest town supports these efforts.”
He says Lexus is known for brave design, imaginative technology, premium quality materials and a driving experience that suits NZ rural roads.
Peter Reidie, chief executive of Farmlands Co-operative, says Lexus is a natural extension of the co-op’s partnership with Toyota formed in 2017.
“Farmlands Co-operative has 66,000 shareholders; our new agreement with Lexus ensures shareholders have a full range of vehicles to choose from, on and off the farm.”
Farmlands shareholders are now offered exclusive pricing on Lexus range, including a four-year warranty and service plan.
The partnership will run four years.
Phoebe Scherer, a technical manager from the Bay of Plenty, has won the 2025 Young Grower of the Year national title.
The Fencing Contractors Association of New Zealand (FCANZ) celebrated the best of the best at the 2025 Fencing Industry Awards, providing the opportunity to honour both rising talent and industry stalwarts.
Award-winning boutique cheese company, Cranky Goat Ltd has gone into voluntary liquidation.
As an independent review of the National Pest Management Plan for TB finds the goal of complete eradication by 2055 is still valide, feedback is being sought on how to finish the job.
Beef + Lamb New Zealand has launched an AI-powered digital assistant to help farmers using the B+LNZ Knowledge Hub to create tailored answers and resources for their farming businesses.
A tiny organism from the arid mountains of mainland Greece is facilitating a new way of growing healthier animals on farms across New Zealand.
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