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The challenging market conditions being faced by New Zealand's wine industry also represent opportunities for proactive growers and wine producers, says the founder of a new marketplace for grapes.
Michael Selak, from Wine Network, says GrapeEx was created in response to the limits being put on vintage intakes this year, "which means more fruit is going to be available on the open market".
The transparent platform enables grape growers to connect directly with qualified buyers, and allows wine producers to view available fruit across regions and vintages.
"In a market like this, visibility is everything," Michael says.
GrapeEx.co.nz
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