Wairarapa’s Bradley Wadsworth blends farming and technology
Bradley Wadsworth lives on the family farm – Omega Station – in the Wairarapa about 30 minutes’ drive east from Masterton.
A clever offering from drone supplier DJI Ferntech will interest livestock farmers.
The Mavic 2 Enterprise, said to be the world’s most capable commercial drone, uses new hardware and software that make it compact, reliable and safe. The unit has a clever 100 decibel two-way speaker system that allows a farmer to direct dogs or to muster animals; alternatively it can make a ‘barking sound’ to work stock alone or with a team of dogs.
Its high-resolution 12 megapixel camera can extend the pilot’s sight with 2x optical and 3x digital zoom capability. This gives the user better visibility in such hard-to-reach locations as deep gullies or steep terrain; no more getting on your quad or UTV.
The Enterprise also has a dual spotlight giving 2400 lumens for better visibility in low light.
DJI Ferntech, a supplier of drones to farmers since 2013, says the Enterprise shows that drones are evolving into serious work tools, not just toys.
DJI spokesman Jonathon Kubiak says “we are seeing increased uptake by construction, agriculture, asset inspection and public services, all of them seeing opportunities to use drones as part of their day to day toolbox”.
When Northland leather worker Vernon Suckling started making horse saddles 50 years ago, quad bikes and side-by-side vehicles were unheard of.
Alliance Group has confirmed that eligible farmer-shareholders who supply and continue to back the business will receive up to $20 million later this year, following the strategic investment partnership with Dawn Meats.
With a general election under five weeks away, Rural News is asking major political parties about their policies and positions on key issues facing the primary sector. We will run their responses to each question over the next four weeks. The ACT Party and the Greens didn't respond in time.
The red meat sector is in great heart.
Dr Scott Champion, Foundation for Arable Research chief executive, says that everyone in the supply chain had a role to play in driving the sector's long-term success.
Entries opened on Monday, 5 October 2026 for the 2027 New Zealand Dairy Industry Awards (NZDIA), which organisers describe as the nation's biggest celebration of excellence in the dairy sector.
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