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Displaying items by tag: Anchor
Exactly five years ago Fonterra launched its first Anchor milk product in China, today it is sold in 13,000 stores in 220 Chinese cities.
Fonterra winning the Supreme Award at the 2017 ExportNZ Awards for Auckland and Waikato is recognition that the co-op’s product innovation is meeting customer expectations, says chairman John Wilson.
Fonterra has withdrawn a few batches of its Anchor blue top milk from lower North Island stores following customer complaints.
Fonterra is pumping another $20 million into its Te Rapa site to produce more export cream cheese and mini-dish butter to meet rising demand.
Fonterra has launched its first Anchor milk pop-up store at one of China’s busiest shopping complexes.